With power of Photoshop CS, you can use an already color corrected image to that of another with new Match Color Adjustment. You can make color corrections or adjustments on layer itself. First duplicate layer or create an adjustment layer which will lay on top of layer.

Channel mixer let you change color channel attributes of every channel. For instance, you can introduce green within red output channel. Each channel starts at 100% other two at 0% from there you can make adjustments. Channel mixer makes diverse changes to achieve your desired color balance.

Power tools are there to balance exposure with curves, levels, brightness and contrast and even auto functions of those commands. If you can make initial corrections – go for it. Then make color corrections if still indispensable. Shadow/Highlight adjustment is also in Photoshop CS. Try it and believe in its power of Photoshop to move expectators and even artists as well.

Make sure that your chosen colors are necessary and hit your expectations. As a rule of thumb, never use colors which do not support or add essence to image and remain consistent with your color choices – that way you can be assured that you are on right track!

Enthusiastic graphics and intriguing photography can also create an atmosphere of curiosity and eventually interest on part of customer. You can use photos or graphics to highlight your main message. Sometimes it is effective to use this more that works to easily catch attention of your target market.

Actual design is another form of contrast. A unique design or presentation of your marketing material like an unusual fold of fliers and brochures can add a dash of enthusiasm to your clientele. The bizarre texture or mixture of paper and strange personalization gives material a sense of distinction which says to customer that it is specially made for them. You can also add interesting colors to envelope to add special presentation to your products.

Use of contrast is boundless – it knows no limits. So explore and possess chance to create a virtually unlimited design that can strike competitors and expectators off their feet. With contrast, you can create powerful, inviting, captivating and effective look for your marketing resources!