Continued from page 1
Visitors are free to absorb as mush information as they can handle. At
same time it helps them get to know me better, and gives a small taste of what's available to paid SBHomesite subscribers, if they happen to be interested.
The real motive - let's face facts:
This concept of sharing isn't totally naive of motive. Almost invariably,
intent is either to attract prospects in
hope of eventually gaining a paying customer, or to draw traffic for selling advertising to commercial enterprises.
Successful Internet Marketing is not entirely a charitable guru that sits atop a hill in
middle of money town.com. Giving away advice, content or other freebies, without a direct or indirect commercial motive of one sort or another.
In other words, if it didn't somehow benefit them, they wouldn't - and probably could'n't afford to - continue doing it. After all, entrepreneurs like you and I are out to earn a honest profit - even a living - from this Big, Wild Web. We can't reasonably be expected to give away
whole of
business without any compensation whatsoever.
The Benefit of giving away freely - giving away a freebie can create a win/win situation. The giver builds trust and goodwill, as well as likely gains a repeat visitor and potential future customer, and
recipient gets something something of value at no cost.
As you can gather by all this free giving away, as with many things given away online for free, you get what you pay for. They offer little or no real value. The trick is to find one or more freebies with real perceived value to your prospects. By sharing (some) things freely online, before asking anything in return, you'll find that it pays off better than
opposing concept of all take and no give.
Look out for part four: where i will talk about Product Lines
Thanks for reading
Ray Palmer
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Writes Articles that have been publiched on google and for Small Business Homesite, and Has a wide range of information available on Internet/Direct mail Marketing