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I've found that a spot maybe two feet off to one side does a good job most of
time of eliminating
red-eye while still creating a photo that looks as though
subject(s) are still looking into
lens. Depending on how close you are and how bright your flash, you may need to experiment some to find your optimal point.
What if you don't have control or you are taking candid shots?
Easy tip #3: The good news here is that candid shots usually mean that
activity is
primary subject, not
individual. In other words, you are not trying to make a portrait of
individual; you are attempting to capture
emotion of
moment in time. To do that, just compose (frame)
picture so that
people or animals are only a part of
event and looking at what is happening instead of into
lens.
For example, if
event was a wedding, snap
photo with
bride and groom looking at each other or
cake. Or, if it was a party, frame
person making
toast so that they are off to one side, looking towards those that are being toasted. One last example. If this was your family reunion, capture
small groups that always form and snap
picture while they are looking at each other telling and listening to
stories of
past. If you can hear
joke being told, wait to snap
camera shutter after
punch line comes out and capture
smiles and laughter.
Easy tip #4: The amount of red-eye is in direct proportion to
amount of light being reflected back to
camera lens. Use
telephoto lens and distance to reduce
amount of direct light coming back into
lens. Just be careful not to exceed
maximum distance that
flash is capable of compensating for. Most built in flash units have a limit of between 10 and 16 feet. Areas behind
subject will also fade into darkness fast, but when
background is not important, this can make for some very dramatic photo's.
What if none of this works for you?
If you are taking digital images,
good news is that there are a lot of software programs out there that will edit out
red-eye effects for you. If you are taking photographs with a film camera, then you will need to either scan
image into
digital realm or you will have to pay to have
photo's retouched. Bottom line is that it can in most cases be fixed. The real question is, how much are you willing to pay to have it removed?
Final notes:
Plan ahead, practice and learn all
capabilities that come with today's point and shoot cameras. Your photographs will show
effort.

Wes Waddell is the co-founder of http://www.PrincessCrafts.com. Visit his digital scrapbook site and find out how anyone with little or no experience can literally, overnight, go from beginner to intermediate computer scrapbooker.