Just think…if you’ve ALREADY purchased a product with resale rights and you haven’t yet put up website and tried to resell it, how much money are you missing out on?

The fact that YOU bought product proves that it has a market so you could be robbing YOURSELF!

Being prolific will also allow you, security of knowing that if you do produce two, three or more profitable products that appeal to different markets, you will be able to weather downturns in one particular market or other.

If widget market suddenly dwindles, you might find that your health and fitness market is in fact growing or at least remains stable.

This is undoubtedly one of lesser revealed insider secrets, yet it probably accounts for more than 50% of all successful marketers’ income!

Successful internet ’secret agents’ that are making a living online are quick to create new products and even quicker to market products that are proven to sell well.

I’ve venture a guess that if you were to ask ANY successful online marketer (in YOUR own estimation of success) whether they have made their fortunes with use of just one, two or three products they’d probably burst out laughing!

Most probably, (and this has been my own personal experience when talking to people I consider successful) products that they thought would produce most success failed! (Or met with a rather underwhelming reception)

And what happened then? They refined product, changed sales letter or sometimes just abandoned whole product and moved on.

There are no guarantees in this business but you WILL dramatically increase your chances of success by diversifying your offerings and becoming prolific in your approach to internet marketing and product creation.

There are some web sites it's virtually impossible to get lost on. Amazon.com is one that springs to mind. Why? Because it has these wonderful tabs at top of every page that tell you exactly where you are, and how to get to where you want to be. I'm not saying every web site should be a clone of Amazon but before you build your own, study it. There's a reason it's so popular.

3. Customer Service

The brave new world of online sales hasn't quite achieved all that it promised - especially when it comes to customer service. Everyone who uses Internet has experienced frustration of trying to find a telephone number so they can call and ask a question. Generally, number is buried so deep within site you give up and move on.Even online help and FAQ's (preferred) by many online companies) seem to answer every question imaginable, except, of course, one you want answered.

Recently, E-Tailing Group Inc. mystery shopped for customer service on 100 web sites. Only 10 earned a perfect score on following "must have" criteria.

1. An 800 or toll-free telephone number 2. Keyword search 3. Answer e-mails within 24 hours, with a specific answer 4. Four or fewer days to receive a package 5. Real time inventory in shopping cart or product page 6. Online shipping status 7. Order confirmation in shopping cart 8. E-mail order confirmation 9. Recommended product/features in shopping process 10.Display customer service hours

There's no reason why a smaller business can't offer most,if not all, of above customer service features, but many don't. And that's bad for business. Most people view shopping online as a risky undertaking at best. Given choice of buying from an unknown company, that doesn't offer much in way of customer service, or one of big, trusted brand names, most will choose latter.

4. Tracking

Getting your web site to rank well in search engine results is almost guaranteed to attract more traffic to your site. But what you do with increased traffic is equally important.

To ensure your site's success you absolutely must find out whom these visitors are, what they want, and where they came from.

To do this you need to analyze your web logs or statistics. Study them to find out which search engines people use to find your site. What words they use. How long they stay. What they do while they're there. What pages they visit. What they buy. What they didn't buy. Look for patterns or trends in their behavior.

It doesn't matter if you're a small business, a huge corporation, an online retailer, or a news portal; you must track, identify and get to know your users. Only then can you tailor your site to meet their needs.