E-Sigs That Work - by June CampbellWritten by June Campbell
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For example: ======================================================= "A healthy puppy is a happy puppy! " For a FREE report on canine health and nutrition, send a blank email to mailto:firstname.lastname@example.org The Pet Place -- For All Your Pet's Needs! (http://www.petplace.com) ========================================================
In simulated example above, mythical Pet Place sells a benefit (i.e. a happy pet), offers free information that pet lovers will appreciate, provides contact information, states business name, and gives viewers two methods to quickly contact The Pet Place. All in 31 words plus two lines of border!
June Campbell, "How-to" Booklets, Guides, Templates, & eBooks -Business proposals -Business plans, -Joint Venture Contracts... More! Visit to Claim Your FREE GIFT! (http://www.nightcats.com)
7 Key Items To Include in your Email Signature FileWritten by Julie Jordan Scott
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4. Phone Number. Email is great, and web is nice, but people often like to connect with you at a different level. Make sure they have information so they can! If you have a toll free number, consider adding it (and letting people know that it is toll free). If your toll free number but is only available in your home country, either leave it out, or note where it will work. Remember your fax number too! 5. Statement of Mission or Purpose. If your business has a Unique Selling Proposition (USP) include it here. This is a short sentence that differentiates you from others in your business. If you don't have a USP yet (create one!), include a descriptive tagline about you and your business. 6. A Reason why they should contact you now. If you have written an effective article or post, suggest an additional resource you could provide to them, or a way you could help them. Make sure they know how to quickly request this additional help. 7. Ways to Read More. If you produce an ezine, let people know that it exists and how to subscribe. Again, make it easy with a hyperlinked email address (see number two above) or a URL to subscribe from web.
Overall, while there are no hard and fast rules regarding your signature file, there are some guidelines. Your "sig" in your everyday emails might be shorter - not containing each of items above, while sigs for your article or posts may be longer. Use your good judgment, use this list of guidelines, and experiment to find what works best for you.
Julie Jordan Scott (mailto: email@example.com ) and Kevin Eikenberry (mailto:firstname.lastname@example.org ) are speakers, writers, consultants and people who help organizations and individuals reach for - and achieve their goals. Both have content rich websites and free email offerings. To learn more go to http://5passions.com and http://discian.com