3.Differentiation – Set yourself apart from competition.

4.Inexpensive and Easy – E-stationary is easy to use and custom designed e-stationary can purchased for less then $100.

5.Always be Marketing – Use your e-stationary for all of your communications, even your personal communications. This will remind friends, colleagues and clients what you do.

Think next time you send an email – Are you doing everything you can to build your brand identity.

© 2004-2005 Tanya Beaudoin o/a Office on Demand, All rights reserved. You are free to use this article, as long as you include complete attribution, including live web site link. Please also notify me where material will appear.

If your price and offer present an incredible value then explain why you are making such an offer. Is it for first time buyers, is it because you purchased 1000 of them and you got a great deal from manufacturer, is it because you need to get rid of them and you want to pass on savings?

Tell them why they should buy from you instead of competition. Tell them all reasons and more believable, and credible you are more appealing your offer will be and more sales you will make. Ever wondered why something was so incredibly low priced? Didn't you wish you had known why? Wouldn't you have been more attracted to that offer if you had known reasons why it was so inexpensive? Same thing if you have a product that is more expensive than your competition, describe to them why you are selling it for more money.

If you are selling something with a big discount why not tell them reason. May be it's slow season and you'd rather offer a room at 75% discount, you will attract more people and you will make your money on food and drinks while they will still enjoy a 75% on a room. It's better for you because you will still make money and they will offer huge discount. Everybody is happy.

If you offer 2 items for price of 1 tell them why. Did you receive a huge discount from manufacturer or are you trying to move your inventory? May be you want to give them a great deal because they'll come back and then you will make your normal profit? Wouldn't you feel better if each time an advertiser wanted to do business with you, gave you reason why? I would say so!

The more honest and explicit you are gives customers more compelling reasons to favor your business.

Andre Plessis

Andre Plessis Author & Marketing Expert http://smartbizconnection.com We Can Teach You How To Triple or Quadruple Your business. The Rest is Up To You!

Copyright 2004©