Don't Try To Be My Sugar-Daddy!

Written by Dr. Bill Nieporte


Continued from page 1

2. These offers also assume that you are basically lazy.

Those who want a "sugar-daddy" probably are rather lazy. You're not, are you? Check outrepparttar truly successful business builders inrepparttar 121521 world (both online and off) and you will discover that they are all hard-working and industrious individuals--and they encourage and expect that same type of effort in their partners. These men and women realize that building a successful business requires an honest and consistent effort.

3. These opportunities don't work!

Here'srepparttar 121522 final problem withrepparttar 121523 "sugar-daddy" approach to marketing. It just plain doesn't work. If you've ever been caught up in one of these ventures, you'll know thatrepparttar 121524 only people who are getting any wealthier arerepparttar 121525 few scoundrels atrepparttar 121526 top who thought uprepparttar 121527 darn thing.

I don't know about you, but I am tired of those "opportunities" that don't work, aren't ethical, promote laziness, and appeal torepparttar 121528 darker side of human life. Give me something that works. Give me something that can make a positive difference in somebody's life.

And if you join one of my business ventures, don't sit on you lazy rear and wait for me to do WHAT ONLY YOU CAN DO to build your business. I will support you! I will encourage you! I will train you! I will hold you accountable to your commitments, goals, and ambitions. But I will definately NOT be your "Sugar-Daddy."

Don't Try To Be My Sugar-Daddy! I don't need one! You don't either, do you? You are a hard-working and industrious individual who is willing to work to succeed, right? Then here's what I invite you to do! The next time somebody offers to "build your business for you" and "make you rich," tell them that you don't need a "sugar daddy!"

You can subscribe to Bill Nieporte's popular bi-weekly ezine: "The Success In Life Newsletter" at http://ezinesuccess.com


Recovery Marketing – Hop on and Take a Ride

Written by Alfred J. Lautenslager


Continued from page 1

Current Customer Attention – The best prospect is a current customer. This is true whether we are marketing in a recession or in a recovery or in a boom. Pay themrepparttar proper amount of attention. Prioritize them and see how far into their account you can gain share. Share of customer is always a priority and will help focus marketing efforts in a recovery.

Increase Networking – Referral programs and word of mouth marketing are still low cost associated with a high success rates. There are ways to enhance this but you have to put yourself in front ofrepparttar 121520 potential buyer in some fashion or another or have someone else do it for you.

Repackage your products and services as bundles or higher ticket items. This certainly attains that goal of selling more per order. Customers that have stuck with you through thick and thin will probably spend more also in times of recovery.

Spend some money – invest in that direct mail program that you've been putting off. Send that new brochure to customers and prospects. Sometimes positive talk about "preparing forrepparttar 121521 recovery" is very contagious. You'd be surprised what kind of mindset you can create in your own market. These are a few things to get you back on track if you cut that marketing expense (and want to beatrepparttar 121522 bandwagon hoppers) and want to riderepparttar 121523 recovery wave. I can't wait to writerepparttar 121524 next article in this series about "Marketing In Boom Times!"

Alfred J. Lautenslager is an award winning marketing/PR consultant, direct mail promotion specialist and entrepreneur. His businesses have helped hundreds succeed in their own businesses. Armed with an MBA, Al has successfully progressed through all facets of business. He has an impressive record that includes effective financial and sales planning, market development, a consistent growth in sales and profits above industry standards, resource management, product development, marketing management and overall general management. He is a professional speaker on marketing and related topics,repparttar 121525 principal of Market For Profits, a marketing consulting firm in Chicago, and alsorepparttar 121526 president and owner of The Ink Well, a commercial printing and mailing company in Wheaton, IL. He is a featured marketing and PR expert on numerous website publications includingrepparttar 121527 online version of Entrepreneur Magazine and is onrepparttar 121528 Small Business Panel for USA Today. His leadership has extended to his involvement intorepparttar 121529 community, is onrepparttar 121530 board of directors of five non-profit organizations includingrepparttar 121531 DuPage County Workforce Investment Board and The Community Career Center in Naperville , IL. . Al is also a business partner with two area school districts. . Al can be reached throughrepparttar 121532 websites at www.market-for-profits.com and www.1-800-inkwell.com or at al@market-for-profits.com. Al invites everyone to Sign up for his FREE REPORT: 50 PEOPLE TO INSTANTLY ADD TO YOUR NETWORK, and receive a free value- packed online newsletter entitled MARKET FOR PROFITS Just click here: http://www.market-for-profits.com/free_report.htm or Click here for repparttar 121533 Market For Profits Home Page: http://www.market-for-profits.com



Alfred J. Lautenslager al@market-for-profits.com


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