The thing I see too many beginners get trapped into is creating a great ebook on a topic they know a lot about. They check to see what similar ebooks sell for and choose $19.95 or $29.95 as price. Then they settle back and watch sales roll in. These sales may be a slow but steady trickle, which satisfies many people. It's thrilling to do work once and generate a continuous income stream from it. It's somewhat intoxicating. However, writer also becomes infected with twenty dollar ebook syndrome and never tries to create anything higher priced. He reasons that his market has shown him that they want, and will buy, twenty dollar products. He's afraid to risk offering them something more expensive.

How do I know lots of authors get infected with this ailment? I talk to and email them every day. When I suggest to them that they need to create a $97 product or a $297 product, they tell me that their customers can't afford these products. I have news for them! Their customers are buying these products. They are just buying them from your competition. They tell me their customers won't spend a thousand dollars for a seminar seat. I have news for them, their customers are spending two thousand dollars for a seminar seat, they are just buying from competition. Your competitors are earning $500 commissions ... I do regularly.

The purpose of this article today is to prevent you from falling victim to this "syndrome." Consider this. If you sell one $297 audio product and make $200 or more profit, you've just earned more than if you had sold ten $20 products and made 95% profit. And you've only had to deal with 1/10th potential customer service issues. And you've only had to process one transaction. And believe, it or not, that sale was probably just as easy ... maybe easier.... than $20 sale.

One other insight I'll share with you - people who buy higher ticket items seem less prone to complain or request refunds. They are people of action, so they buy product, use it, and get results they sought. Many who buy twenty dollar products are looking for some magic solution or all-encompassing answer for only twenty dollars, and that doesn't exist. Part of that expectation is admittedly due to hype used to sell $20 products. We condition our prospects to expect something for nothing... and in process sabotage our success.

So your job for next few days is to plan out how you are going to convert your twenty dollar product or idea into something much bigger. No excuses, just do it :-)

Before you sign up though, read step 4.

Join Warriors (network) at http://williecrawford.com/warriors/

4. Register your domain name. When you register your domain name, you want to make sure that you list yourself as administrative contact and everything else that has to do with your website. The reason is that admin contact is person who controls website. When a website is sold or any changes made to it's record, registrars will contact admin contact for approval before making change. Without approval of registered administrative contact, you can't make ownership type changes to your domain!

Register your domain at a service I have set up for you. It costs less than a third what many others will charge you. Do this at: http://williecrawford.com/domains/

The Warrior Pro Membership comes with a full-featured hosting package that I highly recommend. It will cost you $25 per month, and lets you do everything your website will need to do. You will have enough disk space for thousands of pages. When you sign up for Warrior Membership though, indicate in domain registration form that you will handle registration yourself. You'd pay $30 to register through Warriors when you can do it through me for from $8.75 per year (less than $8 per year when you register site for multiple years).

I did not recommend that you sign up for my web hosting, for your first domain, because Warrior membership is such a value for your first few websites. As you register new domains and build new websites, hosting company I work thought at: http://williecrawford.com/domains/ is a tremendous value. Just make sure you choose options offering CGI capability since this is essential for your website to have any type of interactivity. CGI is absolutely necessary for any type of business website.

You do have to re-register your domain name each year. For convenience, my service allows you option of pre-registering for up to 10 consecutive years. You will get an email notification well in advance of your domain expiring from practically all registrars. If you fail to renew your registration your domain name will become available for others to purchase. You could have an established site up and running, and somebody can literally purchase name of your site right out from under your nose if you are not paying attention. Sadly this does happen. The service at: http://williecrawford.com/domain/ sends you notices when your domain is approaching expiration and then sends you several reminders.

Note: The 3006 word checklist was too long to include here in it's entirety. Most email filters would block it. Read rest of checklist at: http://williecrawford.com/checklist.html Sign up for entire course there for free too!