Don't Forget Research Time

Written by Robert Nixon


Continued from page 1

Aboutrepparttar tags. Some questionrepparttar 116452 'revisit-after' tag as being useful, I always put it in, just in case. Remember they go betweenrepparttar 116453 tags BEFORErepparttar 116454 tag.

The Cpu Cash Network January 2005 Newsletter Page

Second: Ifrepparttar 116455 searcher likes what you have written, then they WILL click onrepparttar 116456 link you have chosen in your 'Aboutrepparttar 116457 author' area to find out more.

People will and do spend HOURS at a time researching, or asrepparttar 116458 current 'catch phrase' says, ' Surfingrepparttar 116459 Internet'.

What do you in addition that may help?

You will have to spend some time doing some research on your own.

Find places that are looking for articles. They know that many of those readingrepparttar 116460 articles will also look at their ads that are onrepparttar 116461 sides, top and bottom torepparttar 116462 page ( in other words, all around YOUR article ) as they read your article.

Rememberrepparttar 116463 Newsletters you subscribe to?

Well, ALL of us publishers are always looking for articles, start with contacting those, or checking for a link for submitting articles.

The bottom line is to get people to purchase your product or service, ifrepparttar 116464 'hard sale' or direct approach is not producing for you as you would like, then you have to also consider your 'indirect sales' approach.

The hard sell is like when you go to a convention where ALL of your competitors are also.

The indirect sale is where you hand someone your business card at lunch or a social gathering. At this level, people remember you first, then look at what you do second, BUT will always associate YOU with what you do !!

In conclusion: Is research time worthrepparttar 116465 effort? This is for you to determine and it depends upon who is doing it. You want to be onrepparttar 116466 result end, with others looking for you, NOT you looking for them.

Robert Nixon



Dedicated to putting honesty and respect back into internet home business. The Cpu Cash Network is dedicated to sharing the secrets of internet manipulation and methods to produce proven results. http://www.cpucash.net


The Human Side of Ad Tracking: How to Use Emails to Connect With Your Customers and Find Out Why They Really Bought

Written by Jeff Mulligan


Continued from page 1

* My ad onrepparttar ClickBank web site is working - keep it going.

* I have a lot of beginners who don't have a web site of their own. I should continue to highlight this feature.

* People likerepparttar 116451 fact that there is a built-in autoresponder that puts their affiliate links on allrepparttar 116452 messages that go out. It means they get multiple chances to sell. Perhaps I should promote this more.

* My eBook and eCourse, 10 Powerful Ways CBmall Makes You Money, is working.

* Look atrepparttar 116453 last message. This is evidence of how important follow-up is. This person waited 3 months before she felt comfortable ordering.

* My guarantee is very important.

While I can only show you a small sample here, there are many more that echo these thoughts. Put them together in your head and you can see clear trends about what features come up most frequently. For me, ease of use,repparttar 116454 ClickBank affiliation andrepparttar 116455 personalized autoresponders arerepparttar 116456 most common reasons people buy. I have adjustedrepparttar 116457 sales copy to highlight these features.

What will you find out?

Note for ClickBank affiliates: If you use ClickBank, you know that you getrepparttar 116458 email address of your customers. You can use that to send a quick email requesting this information.

A word about timing: I have found that this works really well if you sendrepparttar 116459 email out immediately afterrepparttar 116460 purchase. Mine goes out atrepparttar 116461 same timerepparttar 116462 thank you email goes out. This way,repparttar 116463 reasons are still fresh inrepparttar 116464 customer's mind, and they are in a very cooperative mood - often quite excited from their purchase and anxious to do anything to help.

How to reply: I set up a simple macro so that I can just hit reply, activaterepparttar 116465 macro, and hit send. It just takes a few seconds. Mine just says:

“Thank you for helping out with your input. I really appreciate it. I look forward to helping you make extra money with your new CBmall.”

Thats all you need, but you should be sure to acknowledge their answers with a reply.

**** How This Helps Your Affiliate Program ****

Here's another great fringe benefit of this tactic. Often customers will specifically mentionrepparttar 116466 newsletter they were reading orrepparttar 116467 web site they were visiting that first told them about CBmall.

When they do, I will frequently copyrepparttar 116468 email and send it to that newsletter or web site owner. Since these people are my affiliates, it's a great way to show them how their CBmall promotions are working. It also shows them I am paying attention to their business.

Remember that “mind share” is important in keeping your affiliates active and promoting your products. I've garnered considerable good will through these quick little messages.

**** Summary ****

In summary, while ad tracking is vital to learn WHERE your business is coming from, an autoresponder message to find out WHY you got your business is often just as valuable. Implement this simple tactic and give yourself a better understanding of what is working for you. Use that knowledge to fine tune your site for maximum conversions.

http://www.cbmall.com/15ways.asp?storefront=mcbbcn

Jeff Mulligan has an MBA and 20+ years of marketing experience as an ad agency Senior VP and VP Marketing for two software companies. Jeff owns CBmall, a site that provides 10 different ways for ClickBank affiliates to earn income on 1,997 ClickBank InfoProducts.


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