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Poor flow destroys writing in general. Many writers would benefit from creating an outline and rearranging their writing based on it. Writing that does not follow logical flow is completely doomed. Many article authors seem to simply write in
same order as thoughts occur in and then call
job complete. Meanwhile,
writing is a complete mess and a potentially great article remains nothing more than amateur fodder.
This mistake can be avoided by printing out
work, reading it over, and labeling
main theme for each sentence. In
“poor opening” example,
introductory sentence belonged later on in
article—perhaps
conclusion. Reading
article draft aloud is a professional technique for discovering sentence structure errors.
Number Four: Poor Conclusion
It is poor form to label your conclusion as such in an article. There is no need to type
word “Conclusion” or state “In conclusion”. A conclusion should not be a summary of what was already written. It must include fresh writing, illustrate
main point of
article, and bring
article to a logical closing. Moreover, it can’t leave
reader with
sense of incompletion. An ideal conclusion will drive
point home and give
reader
satisfaction of having read
article. The closing of
article must be communicated well or
reader will come away unsatisfied—even if
article was great up until that point.
Writing great articles takes practice and adhering to some basic principles. To eliminate poorly written articles, share them with your friends and family. Write down their questions and comments as they read your article. With newfound information in hand, proceed to rewrite your work. Never be afraid to delete and rearrange—every writer must do this. In
end, your readers will thank you by continuing to read your improved work.
©2005 Jason Andrew Martin LLC

Jason A. Martin has been conducting business on the Internet for 11 years. He is a freelance writer on many topics and is currently working on obtaining a degree in Journalism and Law.
His official web site, which contains articles you can use for your web site, can be viewed at: Jason A. Martin