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The only time that you can expect a person (warm blooded) to interact with something cold blooded is that if that person (warm blooded) expects to gain something. Like at an ATM machine. People use tools (cold blooded) to get something, not give something. So, unless your prospect was a lizard (also cold blooded) don’t expect him/her to give you nothing more than a small pittance of their time and even less of their money.
You have been expecting a tool to be warm blooded for you. That kind of scenario can not and will not happen for you in real world. In essence, you have murdered yourself in cold blood.
You and your prospect are “Warm Blooded”. And as “Warm Blooded” creatures that we are, we seek out “like warm blooded” creatures that are like ourselves to associate with. And so you would also suspect, warm blooded creatures need nurturing along way. It is our human nature. We cultivate ourselves on nurturing. Before you would conceder opening your pocket book, wouldn’t you expect some sort of introduction along way of individual that you were about to do a financial engagement with? Certainly, you would. You would want to feel comfortable with person you were about to do business with.
By way of your own web site (the tool), you can properly introduce yourself to your prospect. Then you present your product or services. If your prospect feels comfortable with doing business with you then they will more than likely purchase from you.
I guarantee that if you were to take time to ask any “Super Affiliate” or “Marketing Gurus” at what time did they have a turning point and start to become successful, they would tell you it was when they had created their own site and introduced themselves properly and then introduced their products. And they stuck with it long enough to make their Name familiar to their visitors. I know, because I asked a few of them myself.
In a simple answer to why you need your own website, so that you can gain control of your own destiny. To be able to customize your follow ups with your prospects and to be able to freely communicate with them. To build with your prospects level of trust that is mandatory for your success. Need I say more?
Debra Gravelle Bringing 22 years of professional business planning and consulting to the internet. Learn more about what it really takes to succeed at: http://www.traffic-n-more.com