I believe biggest obstacle to successful selling, occurs in your own mind.

This is why some salespeople take it personally when a customer won't buy. They see refusal to buy as being a personal 'rejection'. Quite simply, in selling, if you constantly feel rejected you cannot achieve exceptional results.

It is also my belief that number one reason for mediocrity in selling, is that three letter word - EGO! A falsely inflated ego is a vulnerable, fragile thing.

If you are type of person who takes "No" as a personal affront to your very worth, selling will be an exquisitely painful process for you. The fact is most people, sensitive or not, will avoid pain at all costs. It's easy to become a master avoider and procrastinator.

If you cannot confront and take steps to resolve emotional issues that keep you prisoner and sabotage your success, then no amount of sales training will change your results for better. Many people have wonderful people skills and are natural persuaders, but as long as they continue to equate their self-worth with whether or not anybody wants to buy their products, they will set themselves up for a fall.

When someone does not accept an offer I make to them, I know it has nothing to do with me as a person. I therefore don't become emotional about it... and neither should you.

Run through scenario again and again in your mind, and see everything working out in your favor. Picture it, hear it and feel it going your way. Only when you have visualized this in great detail are you ready to let go.

Ask yourself: could I just let go of wanting this to happen? Spend a few minutes asking this question until you feel at peace about your goal, when you feel at ease you will know that you have let go.

Letting go is vital if you are to be at your persuasive best. The best influencers prepare emotionally in advance of big event, you now know how to join them.

3 Be Persistent And Count To Ten

I once worked for best salesperson I have ever come across. I could never figure out what it was he did differently to everyone else. What was secret to doing so much better than everyone else?

One day I asked Paul what his secret was and he told me. He said that he will listen to *No* ten times before he even considers giving up on a prospect. Whereas most salespeople grow weary or give up after hearing No fifth time, Paul is only getting started!

I took on board his philosophy and immediately found that I was catching more of those tricky sales as well as enjoying selling game a little more. Be persistent with a smile on your face and count to ten!