Determining the Best Web Site for Your Business

Written by Merrily Orsini


Continued from page 1

Integrate your sales and marketing techniques

A web site can be a functioning, revenue-producing tactic of your business plan or it can serve as an extension of your brand as a useful brochure. Here are some web site types that corecubed has designed, integratingrepparttar companies' sales and marketing tactics intorepparttar 137700 site design: http://www.smithmanus.com and its subsidiary http://www.suretyplace.com are good examples of revenue producing ancillary activities for a service business.

Brook Smith isrepparttar 137701 President of Smith-Manus, a company that specialized in bonds forrepparttar 137702 waste industry. He wanted to simplifyrepparttar 137703 intake process for customers, so as part of his marketing strategy agreed to an updated look and feel for his company that was incorporated into a web site that allows potential customers to download all necessary forms fromrepparttar 137704 site. This savesrepparttar 137705 potential customer time by not having to wait for office hours and faxed or mailed forms, and saves Smith-Manus time by reducingrepparttar 137706 time from inquiry to sale for those customers who qualify.

http://www.merithealth.com is a hospital management company specializing in purchasing urban hospitals and using management techniques to run a more efficient and more patient and community centered facility. corecubed created a new logo and a new corporate look and feel for Merit Health which is translated into their web site. This on-line brochure is a branded extension ofrepparttar 137707 company’s commitment to quality and serious management.

http://www.cardkitchens.com isrepparttar 137708 official web site of Cardinal Kitchens and was created to extend their custom countertop business torepparttar 137709 home do-it-yourself market that they were missing by only using contractors to sell their products. This web site is creating a new division within Cardinal Kitchens that works directly withrepparttar 137710 public if there is no contractor involved, or that works withrepparttar 137711 contractor to assistrepparttar 137712 customer withrepparttar 137713 many available design choices for countertops.

http://www.dwsilks.com now showcases their high quality silk foliage lines on-line instead of only on paper. Sold through an exclusive distributorship, this on-line catalog now allows their buyers to preview items immediately available rather than wait onrepparttar 137714 production and printing processes thatrepparttar 137715 company used to rely on solely. Look for more advances in direct sales efforts of specialty products currently not available anywhere. D & W Silks is learning from their web traffic that they have some niche markets they can tap and not disturb their current customer base and distributorship.

Lead by Merrily Orsini, a renowned expert in branding and strategic marketing specifically for the home care industry, and staffed with dedicated, highly skilled designers and writers, corecubed has the skill and expertise to manage your marketing and PR campaign from start to finish. Contact us today at 1-800-370-6580 or visit our web site at http://www.corecubed.com for more information.


Optimizing your cash flow with proper accounts receivable management

Written by Marc Eskew


Continued from page 1

As for maintaining or restoring a healthy accounts receivable portfolio, companies may need to invest in additional personnel or outside services with expertise in delinquent debt collection. If a company’s receivables are large enough and they have a budget which allows them to add experienced, full-time debt collectors to their staff, they should makerepparttar investment in additional personnel. If a company can’t afford it or their delinquent receivables don’t require full-time attention, outsourcing would be a better alternative.

National Revenue Corporation is a collections agency that specializes in “preventative maintenance” collections strategies. They offer variety of low, fixed fee solutions that make it attractive for businesses to employ their services to perform collections on delinquent accounts right as they become delinquent. They providerepparttar 137699 necessary expertise to collect onrepparttar 137700 harder, delinquent accounts, while their client’s staff focuses its efforts onrepparttar 137701 more current, easier to collect accounts. With this approach, both current and delinquent account collections improve yielding improved cash flow and a well-balanced accounts receivable portfolio.

Marc Eskew is widely recognized in the area of accounts receivable management. For more information on preventative maintenance approach to accounts receivable management or to contact Mr. Eskew, please visit www.fmxservices.com/cashflow.


    <Back to Page 1
 
ImproveHomeLife.com © 2005
Terms of Use