So now you have yourself a blog up and running; it’s time to fill it with content. What you write is up to you. Generally people write about their lives, how they feel, what they think, and similar topics. You can be much more diverse and creative than this though. You could for example post creative writings on your blog, as well as discuss news and current affairs, or anything else that you can imagine. It’s your personal space to write what you like and get it out there for others to read and give their opinions on.

Making people come and read your blog could take some effort. You need to make them aware that it exists and keep it interesting so that they continue coming back. Nothing kills off a readership base like a lack of updates. At first you can start small with your ‘publicity’ by telling friends and family about it. Put a link to your site in your MSN or other messenger program nickname. Put a link in your email signature so that everyone you email sees it. Get your friends interested and they’ll tell others and you’ll probably be able to build up a small community with relative ease. For attracting broader public you need ways to let wider community know you are out there. Spend time at other people’s blogs, make it a habit to head over there and read their posts. If it’s appropriate put a link to your site in a comment box or guest book on their site. Visit forums related to blogs (or just forums in general) and become an active member there. As long as you have a link to your site in your signature, people will probably head on over for a look.

You can also submit your blog to lists such as Blogrank.net (http://www.blogrank.net). These are sites dedicated solely to getting people into blog sites, and while it may be hard to climb into higher ranks, simply having your site listed will probably improve your hit rate. You could also submit your site to as many search engines as possible. Perhaps you could even write yourself an article like this one with your link in bio field. Beyond this you’re going to have to work out your own methods for publicizing your site. Just think creatively about how and where you can get a link put in and you’ll be fine.

Getting your blog set up and running can be an involving task but results will be worth it. A final word of warning: Don’t get too engrossed in your blog. You need a life in order to be able to write about your life! As I wrote in a previous article it has been found that blogging can sometimes have a detrimental effect on a person instead of positive effect that it was designed for. Try not to write only for yourself; it’s a public forum for others to read so try and write entries that will be of some benefit to wider community as well as to you. Blog safe and have fun!

Many times a member of Press will contact author or business owner for an interview after reading a Press Release they pick up.

There are many news outlets that accept on-line Press Releases. Become a member of PRWeb and get started today. Sign for free, Press Release contributions range from $0- $$$, corresponding with scaled benefits. Search Engine submissions, various newsfeeds including Google News and many more valuable resources are made available at different donation levels. To get started with PRWeb, go to their Site and sign up for free. Good information about Press Release Writing and PRWeb can be found here: www.mountaineagleweb.com/Marketing/Press-Release-Writing-Tips.htm ".

4) Article Submission – Timely Professional articles can be submitted, are picked up, published and syndicated all time. If you are fairly knowledgeable and can professionally write, even short articles addressing timely interests, chances are you will be published fairly easily.

With a little research, you can find many Sites that accept articles related to any topic on which you choose to publish.

Just as with “Press Release Agencies”, there are many online resources available. Some are free to join and some have a monthly charge and an article submission limit. Getting started we recommend joining “Go Articles” with a free membership at www.goarticles.com . There you will find a host of advice, articles on writing and submitting articles and everything else you need to get started, including free membership and submission.

5) Blogging has become “all rage”, but remains somewhat out of scope of this article because it requires more webmaster expertise to manage technologies. However, an effective Blog can be almost like “Viral Marketing” for a website generating a landslide of targeted traffic.

Many Hosting Companies have included different blogging systems ready to install in Control Panels for their clients. You may even have that access and not know it. On other hand companies/sites such as www.b2evolution.com make process of installing and managing a blog relatively easy and download is free.

There are many media channels available at low cost. An effective Marketing Campaign for any Website should include as many “channels” as possible. Using methods mentioned in this article should help accelerate a Site’s success at any desired pace, within any budget.

A word of caution though; These methods are effective, and a good marketing plan's execution doesn’t outpace ourselves or our clients.

Ken Webster Mountain Eagle Marketing 03/15/2005