5 Flash : Flash is is much like graphics . Even though Flash brings your site to life but avoid using a lot of it on your site because that will make it load forever .

You can use small Flash animations and also You should give url of Flash Plug-in for visitors who haven't got Flash Player on their computer.

After all You want people to be able to see your Flash animations . So don't over use it because they say Flash is evil.

6 Frames : Frames are not good for many things including but not limited to following :

Search engines have problems with them .

The links can be opened into wrong frame.

Distracting scroll bars are displayed when content doesn't fit it.

and many other things but There are many reasons which make us sometimes use Frames on our websites which some are following

Frames enable us to manage sites easily. Suppose you want to update header of your website ,if you designed it with just an html then You will have to update all of pages on site but Frames made that easy by just updating one page and You will not have to update rest.

There are many alternatives to frames . You can use PHP Includes to include desired file to desired location .

You can use this code to do so . . Where filename.php will be file name which you want to include. But The page which you are going to insert code must be saved as yourpage.php and have .php file extension

Also You can use Extended Server Side Includes which is like PHP by using following code

But The page which you are going to insert code must be saved as yourpage.shtml and have .shtml file extension.

So avoid using Frames on any part of your site.

7 Organize Your site files well : It is good to organize your site files well and divide them into categories for easy file management.

For example suppose you have a lot of products and then you can organize them as follows

products/product1/ or products/nameofproduct/

So url of product will be like http://yourcompanyname.com/products/product1 or http://yourcompanyname.com/products/nameofproduct/

In that way You can organize your web files easily .

8 Use Limited Colors only : Avoid using many colors on your site . Limit your colors to four or six .

9 Links : Your links should be descriptive . And should be readable . Also Use one color for all of your major links .

These were some tips which is necessary to use for designing an eye catching website.

After all We all want to design great sites .

I hope You have benefited from my first article and have enjoyed reading it . For comments and suggestions please email me at webmaster@kooshin.com .

Your suggestions and comments are welcomed .

Viral marketing is a good way to promote your site too. These Tell-A-Friend promotions have been around for a long time, but with advent of e-mail, it's now easier than ever. A great way to do this is to offer free e-cards on your site. Someone sends a card to a friend, but friend must visit your site to pick up card, where they are encouraged to send a card of their own. People love sending cards for free, and in return they gladly promote your site. Another option is to have one or more ebooks or reports on your site with interesting information that people can download for free. In ebook, you tell people to pass it along to any of their friends while including information about your site.

You can also try affiliate programs. These are programs where you have a product or service, someone else promotes it on their site, and you pay them a commission for every referral or sale they give you. These can be tricky, as you need a program to track referrals. There are different companies that offer tracking programs for businesses, just be sure to check them out well. This allows your products, services and website to be promoted by others.

By far, best way to promote your business is through customer loyalty. You can do this in an unlimited number of ways. Some travel sites will send e-mails to clients containing information about their destination, like weather, discounts and interesting sites. You can offer a regular e-mail newsletter, advice on a bulletin board, useful links or anything else you think your customers would find useful.

Every business must market itself, especially on Internet. So try marketing techniques you think will work best for your site. Whatever you decide to do, keep reevaluating your marketing techniques to be sure what you're doing works for you.