Eventually, I overcame my distaste for self-proclamation and tried my hand at some copywriting. When I compared my efforts with pre-written ads, it was obvious that something was absent. My advertisements were dull and flat, uninspired and uninspiring. Then I discovered secret: copywriting is a craft not an art. It is has rules which need to be learnt and practised. A course of online copywriting lessons was not hard to come by. In fact, I ended up reading several such courses on good old Information Highway.

Rules are fine, I have a good memory. Examples are not hard to come by and it was easy to make a collection of snippets from copywriting courses. I learnt about importance of writing an attention grabbing headline. I can manage that, there are plenty of examples to borrow. I got to grips with selecting buzz words such as amazing, customised, effortless, excellent and, best one of all -- free. So far so good. Use sentence fragments -- not so keen on that idea but, when you think about it, that's how conversation goes in real life, so I'll do it. Sell sizzle not steak --yeah, I get it. Offer benefits, not features --yeah, yeah, I can do that.

Things started to look better and better as I became familiar with rules and I began to daydream about becoming a copywriter (like in film "The Guys" with that nice Anthony La Paglia). My daydream ended abruptly when I found there was one rule of English grammar I could not bring myself to break. The very thought made me shudder and give up any idea of a copywriting career. I can cope with all fragments, buzzes and sizzles. But I could never begin a sentence with "and".

Something else you may want to consider is if company will help you market your telecommunications business. Do you want a website, only word of mouth, or both? See what each company has to offer and decide which marketing option will fit you best.

Hopefully one company will have many of options at levels you want. However, chances are you will have to compromise on one or more options. Decide what is really important to you before making your final decision.

Once you have joined a company as an affiliate, you will want to switch your home and business telephone company to your own. If service is available, change your internet too. The best way to save money and actually make money is to take advantage of services yourself.

Many affiliates focus on one group of customers, such as general public, college students, older persons and families. Others focus on businesses, such as home based, small, mid-size, or corporate businesses. Choose a group or don’t play favorites. That is one of best reasons to start your own business, choices are yours and they are endless.

It is imperative that you keep up with trends in industry. Go parent companies website regularly, subscribe to newsletters and telecommunication business periodicals. By knowing future you can expand your client base, and keep clients you already have happy.

This is definitely not a get rich quick plan. It does take a lot of work. Maybe start it as a part time job and as it grows you can change goals and your life. The options are endless. With time and effort, this could be a rewarding career for people wanting to make a difference, and willing to work hard.

Look into it now. Research companies, and then decide if a home based telecommunications business opportunity is right business for you.

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