Just recently I called four real estate agent companies and asked them one question out of yellow pages and it was amazing what I discovered and way I was treated. One agent took my name and number, promised to call back, and never returned my call until next day with kids and dogs screaming in background. It took me seven more tries to find an agent that could answer one question correctly (the way NAR said it needs to be answered). Out of 12, 8 answered incorrectly, and four of them you could tell were "winging" answer.

What are you doing to make yourself different? Communication skills need to be a big consideration. There are three major Internet communication items that make determination of whether they are going to contact you or pass you up for another web site.

1. Clear communication and instructions on web site. This happens most of time through linking. You ask visitors to click here but all they have is an underline on word. Say "click here for." The other item is that what are they going to get or find if they click there? Is it perfectly clear. Where are they going to go if they click there? Is link taking them to another site, another page? The why, why do they need to go there, why do you want them to go there. What is their benefit for clicking there.

2. Ease of use. Is navigational system of site easy to use for visitors. Some people are very visual and by giving them an overall view of what they can find -- either in words or in a diagram eases their comfort level. The more comfortable they feel at web site, more comfortable they are going to be taking call to actions you have designed on site. Create Step 1, 2, and 3s to handhold them through a process.

3. Provide details. Again, something similar to what I said in #1. Be clear, give details on what will happen if, where they will go next, or what they can expect to get or know by this. Remove scariness of unknown quantities and expectations. Lead visitors through your site. Give them a handshake and don't let their hand go and walk them through all processes they came to accomplish. How are you different than other agents -- spell it out with details.

(3) Selecting keywords: Where to go How to select them How to put them in pages for best effect Anything at all helpful on key words and key word research

(4) Advertising: Free and paid advertising Where to go How to do it How to write it Why advertising in important

(5) Traffic: How to attract it (ways and means of getting traffic) Where does it come from What type of traffic needed Methods that you use to obtain targeted traffic:

(6) Internet marketing and ways to sell: Anything pertaining to Internet marketing in general

(7) Affiliate Programs: The good ones What to look for in an affiliate program The bad ones How to use them

(8) Great freebies:

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