Content Syndication Through RSS Feeds

Written by John Doetsch

Continued from page 1

One ofrepparttar most popular software programs is FeedForAll, which is an inexpensive yet effective tool for developing and maintaining an RSS feed. This program, and others like it, allows users to utilize their own syndicated content, or to download existing feeds fromrepparttar 143780 internet. It also provides users withrepparttar 143781 ability to manually edit their site to include pictures and colors which may create a more exciting online experience for customers.

Asrepparttar 143782 need forrepparttar 143783 internet to provide instantaneous access to a wide variety of information continues to grow, RSS feeds have become a critical component of information distribution. It is likely that RSS feeds will serve as an important tool for sharing information onrepparttar 143784 web for years to come and could, inrepparttar 143785 not too distant future, even begin to rival e-mails asrepparttar 143786 preferred method of knowledge sharing. Therefore, understanding how best to utilize RSS feeds into your website may have lasting, positive effects on your business' growth.

Online reprint rights granted as long asrepparttar 143787 article is published in its entirety, including links and resource box. © John Doetsch 2005.

John Doetsch is founder of where you will find additional articles and free web content written by the Internet's most gifted authors.

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Retail Margin, Trade Discount, & What it Means for the Author

Written by Brent Sampson

Continued from page 1

Conversely, those authors who long forrepparttar best distribution possible will elect a higher trade discount, even though their cover price will increase accordingly (or their profit will decrease accordingly). Non-fiction or niche-markets are less affected by higher retail prices and greater distribution is often advantageous in finding those markets.

Often,repparttar 143563 author will have little to no say in what trade discount to offer for their books -- its whateverrepparttar 143564 distributor mandates.

Trade discounts can be as low as 20% to successfully get listed on Internet retailers like, who manage to make a profit with such low margins through EDI (electronic data interface) with distributors like Ingram and on-demand publishers like iUniverse and Outskirts Press.

By comparison, trade discounts can be as high as 75% - 80% when dealing with a niche wholesaler, or when attempting distribution for a book that does not have a proven market. In these cases,repparttar 143565 distributor may be paddingrepparttar 143566 coffers a bit in anticipation for a "harder sell" and perhaps, also, in preparation for offering an increased retail margin to closerepparttar 143567 deal.


Industry standards for retail margins are difficult to define because, ultimately, it comes down to negotiation between all parties involved. Publishers haverepparttar 143568 power to negotiate with distributors, who haverepparttar 143569 power to negotiate with retailers, who haverepparttar 143570 ability to negotiate withrepparttar 143571 reader, butrepparttar 143572 typical trade discount is around 55%, which allows for a typical retail margin of 40%.

Publishing-on-demand is removing some ofrepparttar 143573 participants in this little dance, and as a result,repparttar 143574 same piece of pie is being divided among fewer people, resulting in more money forrepparttar 143575 remaining players (especiallyrepparttar 143576 author).

Brent Sampson is the President & CEO of Outskirts Press Publishing at and author of Publishing Gems: Insider Information for the Self-Publishing Writer. Information at

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