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Also known as direct marketing. Successful used of this method requires mailing a well written sales letter to a targeted mailing list.
Pay attention to local news, business and announcements sections. Look for people who get promoted, have babies, buy and sell homes and start up new businesses. There may be leads here for your product or service.
Getting email addresses of past and current clients, your sphere of influence and any one else you come in contact with is a great way to keep in touch.
Most everyone has a barber or hairstylist they use on a regular basis. When ever Iím in chair conversation covers a variety of topics.
Offer them a $1 for every card they pass out or motivate them even more by offering a percentage of sale that result from their referral.
Iíve even picked up business myself while getting my haircut. Keep your ears and eyes open at all times.
Every day when you leave house take twenty business cards with you and make it a point to give them away. Thatís twenty cards times five work days. If youíre really ambitious, do it on Saturday and Sunday also.
When youíre looking to generate lots of quality sales leads more lines you have in water more fish youíre apt to catch.
These are all effective methods of sales lead generation and should be used regularly.
The title says 11 methods of sales lead generation, however, if you count there are only ten. Thatís because I gave best and most effective method its own page and is topic of my new book. If you effectively work this method you will soon find you have more business than you can handle.
Jim Klein is the owner of From The Heart Sales Training . He helps sales professionals attract new clients, close more sales and generate an abundance of referrals so they can increase their income and enjoy life more.