"Confessions Of A Zine-O-Holic"

Written by Jo McNamara

Continued from page 1

I unsubscribed torepparttar ezines that had nothing but ads. That gave merepparttar 124346 feeling that I was in control. But, my friends, we know how false that feeling is. I was still hooked onrepparttar 124347 good ones.

To make matters worse, I started earning an income working at home. I'm just minding my own business. Reading ezines; learning from ezines; applying what I'm learning. Money starts coming in. You think you have your life planned and something like this happens. I don't know what to tell you. I never saw it coming.

My friends say I've changed. I'm more self- confident; I'm happier; I'm more positive about life. They just don't understand and I can't tell them my secret.

I thought I could controlrepparttar 124348 problem by shutting down my computer. I realize now that I was just in denial. Before long I was sneaking intorepparttar 124349 office. I'd tell myself, "Just one ezine. I'll just read one." An hour later, dinner hadn't been cooked andrepparttar 124350 litter box hadn't been cleaned. I was off and running. Lost inrepparttar 124351 world of ezines. With trembling fingers, I would turn offrepparttar 124352 computer. But I knewrepparttar 124353 truth; I wanted more.

I don't know whatrepparttar 124354 answer is. Just when you think you're in control, you find another ezine to subscribe to. Even if you're particular about what you read and don't likerepparttar 124355 cheap stuff, there's always one more good ezine out there calling your name.

Well, that's my story. Thanks for letting me share. I won't tell you I'll ever be cured. The truth of repparttar 124356 matter is I don't want to be cured. I'll just have to take it one ezine at a time.

Jo McNamara lives in Orlando, FL, with 8 cats and 1 husband. To receive other articles written by Jo, mailto:articles_jomc@sendfree.com. http://www.what-works-online.net

Lost Time

Written by Bob Osgoodby

Continued from page 1

Some advocaterepparttar use of "Notepad" or "Wordpad", which in most cases is a mistake. If you are going to do any serious writing, and/or publishing, you must have a decent word processor such as "Microsoft Word" or "Wordperfect", which will not only point out spelling errors, but also grammatical blunders.

Others say you don't have to generate income from your publication. More Bunk! Unless it is a labor of love, in order to keep your interest atrepparttar 124345 level it must be, you have to have a reason for doing so. The newsletter must either drive people toward becoming a potential customer, or generate income throughrepparttar 124346 sale of ad space - preferably both.

A common mistake is sending two emails per issue. One is purely content, andrepparttar 124347 other is an ad sheet. While ezine advertising is an extremely effective way for advertisers to get their message out, an ad sheet is not advisable. People may readrepparttar 124348 content portion, and never even openrepparttar 124349 ad sheet. Others have an ad section where all ads are displayed in one place, which also gets skipped over. Neither method is a good way to present ads, especially forrepparttar 124350 advertisers.

An effective way to present your advertisers offers, is to intermix them withrepparttar 124351 content. But remember, if it is a bad ad, it won't be acted on regardless of which method is used, so you must be prepared to help withrepparttar 124352 content ofrepparttar 124353 ads. If you accept a one time ad, it is a waste of your time andrepparttar 124354 advertisers dollars. It is a proven fact that it takes 5 to 7 exposures before an advertiser can expect results.

Is publishing a Newsletter or Ezine a good way to help you towardrepparttar 124355 road to success in your online business? It sure is! But unless you can give itrepparttar 124356 time and effort required, you should consider other ways to make your business grow. Why not search out established publications that are geared to your target market, and place ads with them. Sure, it might cost a few bucks, but isn't your time worth something? Most people can scrape togetherrepparttar 124357 price of an ad, but you can never replace lost time.

Did you know that subscribers to Bob Osgoodby's Free Ezine the "Tip of the Day" get a Free Ad for their Business at his Web Site? Great Business and Computer Tips - Monday thru Friday. Instructions on how to place your ad are in the Newsletter. Subscribe at: mailto:tipofday-subscribe@topica.com

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