Choosing Domain Names for Professional Sites: Six Guidelines

Written by Syd Johnson


Continued from page 1

Think long term You want a domain name that will last a very long time. If you pick a name that is a slang term or too cutesy, you could find yourself looking for a new name in a year or two. This is notrepparttar best way to proceed. Once you build a certain level of online success,repparttar 108247 traffic will followrepparttar 108248 domain name. You donít want to mess with your brand and your online reputation with redirects and Ďwe have movedí notices. Online customer will buy, but only if your site makes it convenient for them to do so. If you donít see yourself usingrepparttar 108249 same domain name three to four years from now, get a new name before you set up your website.

Trademark Searches Do a trademark search. If you build up your online business and domain name, you donít want to find a court order ordering you to give it up because it belongs to another company. Remember,repparttar 108250 traffic and therefore your sales will followrepparttar 108251 domain name torepparttar 108252 new company.

To do a quick trademark search go torepparttar 108253 United States Patent and Trademark Office (http://www.uspto.gov) for domestic searches andrepparttar 108254 International Trademark Association (http://www.inta.org) for international searches. If your name is cleared, then consider getting a trademark to protect your business.

Tag line Tag lines arerepparttar 108255 work horses ofrepparttar 108256 marketing industry. An interesting, professional tag line can bring you more word of mouth advertising than you can ever buy from a search engine company. It will bring your name into random conversations in newsgroups, newsletters and casual conversations. This can help you save money on paid advertising and createrepparttar 108257 ultimate viral marketing campaign without very little effort.

Keep these six tips handy to brand your domain name and bring in more site traffic.

This article may be freely distributed as long as there's an active link to http://www.rapidlingo.com Syd Johnson Editor


Six Ways To Create a Keyword-Rich Domain Name

Written by Syd Johnson


Continued from page 1

Brainstorm your way to a great domain name Brainstorming isrepparttar only way to get a good domain name. Whether you write, use a name generation software, a dictionary or try random words, itís your creative approach that will give you quality results in less time.

Here are 4 easy domain name generation ideas: 1.Write aboutrepparttar 108246 product(s) that you plan to sell 2.Write aboutrepparttar 108247 topic or theme of your site 3.Write aboutrepparttar 108248 type of customers you want to visit your site 4.Start with one word descriptions and then add secondary words until your get an effective word or phrase that you register as your domain name.

Check out your competitorís websites. Are they using words that fall into a specific category like product names, rhyming words, or names of cities? These can all give you clues about what types of words and descriptions that makerepparttar 108249 best domain names for your type of service. It can also give you some clues into what works best with customers and search engines. In this case, you donít have to reinventrepparttar 108250 wheel, you just tweak it a bit to get better results.

Youíll also have words for your Search Engine Marketing Campaign The cool thing about this technique is that it will also help you to generate a list of words that you can use later on as part of your search engine optimization campaign. Whether you plan to do this on your own or through a Pay-Per-Click service, you will be ahead ofrepparttar 108251 game with a long list of keywords to choose from.

This article may be freely distributed as long as there's an active link to http://www.rapidlingo.com Syd Johnson Editor


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