Choosing A Web Site Content Management System

Written by Michael Park

Continued from page 1

The final type of CMS is what I like to refer to as an integrated CMS. This type of Content Management Systems is built directly intorepparttar site during development. In order to make changesrepparttar 132037 web owner simply enters in a secure URL, logins and makes changes torepparttar 132038 site without having to know any HTML or FTP commands. Changes are instant and allrepparttar 132039 user needs is a web browser and access torepparttar 132040 Internet. This has been a very successful model for our company because it allows us to build web sites that empowerrepparttar 132041 web owners. Web owners can make changes to their sites as often as they like withoutrepparttar 132042 need for a high priced web developer. Of courserepparttar 132043 cost of a site with an integrated CMS will be a little higher butrepparttar 132044 overall cost of ownership ofrepparttar 132045 site will be dramatically reduced over time.

Regardless ofrepparttar 132046 model you choose web site owners must acknowledge that their web site does come with a Content Management System installed. An educated web site owner will ensure that their site has a CMS that allows them to getrepparttar 132047 most out their web site.

Michael Park, MBA MCP CEO/President DelOtto Systems Inc. Internet Development Solutions (607) 733-9966 Makers of WebHeadlines FAX:(607) 271-9655

What's IN and OUT For The Information Sales Industry In 2001

Written by Monique Harris

Continued from page 1

Ladies and Gentlemen start your engines...repparttar next revolution in digital information delivery is about to begin!

OUT - Selling your information retail.

IN - Selling your information wholesale.

This one's not completely outrepparttar 132036 door just yet. But again if you're a forward thinker who wants to stay two steps ahead ofrepparttar 132037 competition, you'll give this 'IN' some serious thought.

The formula is very simple, and you've probably heard it before. Instead of promoting your infoproduct directly to repparttar 132038 consumer, you sellrepparttar 132039 reprint rights to a small number of people.

They pay you $1,000+ forrepparttar 132040 privilege, plus they promote repparttar 132041 product for you. You get major money up front and your name is still being circulated in a positive manner.

I tried this one in 2000 and quickly found out that you can make just as much money - (if not more) - selling wholesale as you can inrepparttar 132042 retail arena.

Granted, you could lose some profits inrepparttar 132043 long run. But if you're inrepparttar 132044 game to make a quick $50,000-$100,000, this technique has proven to be a winner for those authors who haverepparttar 132045 guts to give it a go.

OUT - Self-publishers who look and act like they don't care about their Web presence.

IN - Self-publishers who look and act professional.

If I were a reader looking for a good e-book, there would be several sites that I would have no other choice but to pass. As a somewhat savvy onliner, I have standards.

I never buy from online shops that don't have their own domains. Perhaps I'm just a snobby curmudgeon, but there's something really amateurish about hosting a business Web site in a freebie online community.

I never buy e-books that have ugly covers. I tell my clients that if they can't afford to hire an e-book cover designer for $100-$200, then they shouldn't have a cover at all. In my opinion, an ugly cover makesrepparttar 132046 book look 100 times worse than no cover!

Onrepparttar 132047 other hand, I do buy e-books that are described well onrepparttar 132048 Web site, sometimes with a table of contents, or description of each chapter. I do buy e-books from Web sites that have clean designs, and secure credit card forms.

And if these things make a difference to me, one can only imagine how other potential readers feel when they compare a cruddy self-published authors site, to that of a big publishing house.

If you want your work to be taken seriously... if you want people to pull out their credit cards and give you a piece ofrepparttar 132049 pie, then show your prospects that you mean business.

Make sure your site design is clean, have a secure order form, shell out a couple of dollars to have a great looking cover. The investment you make in your business is almost always rewarded with greater sales.

Monique Harris is the editor/publisher of "Digital Publishing & Promotion," a twice-weekly Webzine for authors, publishers and promoters who wish to sell more books - (print and electronic) - online. Visit her site at .

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