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I personally use Reciprocal Manager:
http://www.freeclassifiedlinks.com/rm.html
To find similar programs, simply go to Download.com and search on "Link Exchange Software" for more programs.
2.) Find high quality Websites to exchange links with
There are a couple of ways to accomplish this:
- You can use software such as SEO Elite to find highly targeted link exchange partners.
SEO Elite - http://www.freeclassifiedlinks.com/seoelite.html
- Use Alexia to find high traffic link partners for your site.
Alexia is a very powerful search engine that allows you to:
* Search
Web and other resources directly from your toolbar. * Obtain traffic and contact information for each site. * Surf more efficiently with related links for each page.
The information found on Alexia is very powerful, yet it can become quite time consuming contacting each Webmaster individually (Remember to automate as many tasks as possible).
http://www.alexa.com/
- Subscribe to these reciprocal links newsletters:
Elite Links - http://www.freeclassifiedlinks.com/elitelinks.html
Zebulon Exchange of Links - http://www.2000clipart.com/zelus/index.htm
Each newsletter is packed with Websites looking to exchange links.
3.) To keep track of your link popularity, visit:
http://www.linkpopularity.com/
You will see a major spike in traffic to your Website within a few short months of starting your link campaign.
It is important that you set aside a day or two each week to run your campaign.
Remember, you will only get of your campaign, what you put into it.

Jason Tarasi publishes the newsletter "My Secrets To Success." Subscribe now and DISCOVER the Rags to Riches stories from some of the most successful Internet marketers online. Claim you free lifetime subscription now by visiting: http://www.mysecretstosuccess.com/