What do we see changing in Google?

The #1 thing we are now seeing more and more is search results listing websites with country specific domain name extensions. Here's what I mean by that....

If you were Google and you wanted to deliver better search results for Canada, how would you go about doing that?

I would look at 2 things:

1) Does domain name end with .ca? (Ex. www.smartads.ca) 2) Does "contact" information about company match country - Street, City, Province/State, Country. Are all of these factors listed within contact page?

These are very important factors, evidenced to fact that, I see Google weighing your "contact" page higher than anything else within your website other than your front page. So moral is, make sure to list EXACTLY where it is that you do business within your contact page. Your website will rank higher for local searching when this technique is utilized.

Second, make sure to buy a domain name(s) that is country specific. If you live in Canada, buy a domain with extension (.ca). If you live in United Kingdom, make sure to buy a domain name with extension (.uk). If you live in US, make sure to buy a domain name with extension (.us).

You may be asking, what if I don't want to concentrate on just local searching? Create a separate website to target different areas. There is nothing with .com, in fact most people automatically type in .com but, if you truly want to target locally, you have to play locally.

The future of search engines is local searching! We are seeing an increasing amount of evidence to sustain this claim. Targeting locally is a great start and will ultimately help you to target internationally later on!

I hope this article helps you out!

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About The Author:

Martin Lemieux Smartads Advertising Network

International: http://www.smartads.info Canada: http://www.smartads.ca

When you gather 50 or 60 keywords go into Google and type in search phrases you have found. If there are over 6million results for your phrase my opinion would be move on, there is too much competition for phrase and it would take either years of work or getting very lucky and having some very powerful sites link to yours.

Focus on phrases with less then 2million results in Google. These are keywords you need to focus on. Just check wordtracker and overture and make sure they are getting some traffic every month. 

Once you have decided on your keywords. You need to make sure these keywords feature all over body of you website.

Make sure to put most searched keywords in your title & headings.

Now you need to go about getting other websites to link to yours. You need to find websites related to yours but sites that are not in competition with and email webmasters of these sites and ask them for a link.

To find sites that will give you a link I recommend doing following.

Find a competitors website and find sites that are linking to them. To do this simply visit http://www.marketleap.com/publinkpop/

Type in website address of your competitor and you will be able to see all sites that link to them. These are webmasters you need to contact.

Simply write them a personalized email, complement their site and ask them for a link exchange. If you can offer them something in return - even better!

I hope this article will help you succeed in your search engine in driving traffic to your website for more articles like these please visit http://www.nicetodobusiness.com/members.htm.