Written by Dennis Mahagin

Continued from page 1

An often-underestimated but crucial part of your message. It must have a hook that makesrepparttar reader curious enough to double-click on it. Virus - mongers have been intimately aware of, and adept at this technique for years. Nothing gets read until it's opened. If someone referred you torepparttar 109712 person receiving your e mail, include that name as "mutual friend" inrepparttar 109713 title bar. If there is a benefit to be conveyed by your message, try to sum it up in a title that grabsrepparttar 109714 reader's interest immediately.

By way of example-- 1) Bad Title: "Hello Potential Customer John X !"; 2) Good Title: "Website Traffic Booster Recommended by Mutual Friend Joe Y !"

2. [ I ] Introduction

In a paragraph consisting of no more than 3 sentences, start your message by clearly and succintly telling your reader who you are , and why you're writing. If you must "toot your own horn" here, do it very lightly. There is plenty of time later (in future communications) forrepparttar 109715 reader to find out all about your background, qualifications, and inherently fine personal traits! Right offrepparttar 109716 bat, like a major league relief pitcher "settingrepparttar 109717 plate" for his best pitch, inrepparttar 109718 intro you are quickly workingrepparttar 109719 reader into a malleable state of mind to receiverepparttar 109720 next step, wherein you:

3. [ T ] Tellrepparttar 109721 Tale

Torepparttar 109722 extent that, in steps 1 and 2, you've made a promise to deliver a pitch, or set up a scenario of sorts, here isrepparttar 109723 litmus test for how well you deliver on that promise. Say what you need to say in strong, specific terms, and be as brief as possible without damagingrepparttar 109724 thrust of your intent. Create a sense of urgency by conveying an easily-understood benefit torepparttar 109725 reader, and follow up with reasons why you arerepparttar 109726 person best suited, inrepparttar 109727 here and now, to bestow such a benefit uponrepparttar 109728 reader. Have you ever heard someone tell a joke really well? The trick is in getting quickly and smoothly torepparttar 109729 punchline, then delivering it with an even tone and straight face, right before:

4. [ E ] Ending

Believe it or not, this is where most "communicators" get hung up. You can nailrepparttar 109730 first three steps like a seasoned pro, but not capping off your e - message in a timely fashion can be a surefire way to see it "fragged."

The reader must be left with a taste of curiosity lingering onrepparttar 109731 roof of his or her mouth, that can only be quenched by-- you guessed it!-- responding to your message. No matter how eloquent you may indeed be,repparttar 109732 old adage "less is more" could not be more appropos than at this juncture. If you cannot "tellrepparttar 109733 tale" in 75 words (100 max.) deleterepparttar 109734 copy and start again.

You will be rewarded with a swelling address book, successful link exchanges byrepparttar 109735 score, and a rare skill indispensable for navigatingrepparttar 109736 rough cyber-seas of communication-- tight writing.

Dennis Mahagin promotes and develops content for websites, writes articles, fiction and poetry for publication on the Web, and puts together grant applications in his spare time.

Ten Ways Not To Use Email

Written by Craig Hardee

Continued from page 1

5. Do not expose a large group of email addresses in your email header. There's a way to send to a group without exposing allrepparttar email addresses. Simply placerepparttar 109711 addresses inrepparttar 109712 Blind Carbon Copy (BCC) line of your email program.

That will hide those addresses and shield those folks from unwanted email.

6. Do not reply to exposed emails. It's tempting, I know--but resistrepparttar 109713 urge to email all those nice email addresses someone exposed in sending an email to you.

You don't have their permission, andrepparttar 109714 person sendingrepparttar 109715 email obviously didn't read this article!

7. Do not spread urban legends. No, I didn't wake up in my bathtub with ice all around me with one kidney gone and Bill Gates is not paying me $200 for forwarding an email.

I'm glad someone has a great imagination. I just wish they'd put it to better use!

8. Do not spread viruses. It's easier to do than you think.

Someone gave me a virus and fortunately it was a fairly harmless one. I sent an attachment to a friend and his antivirus program caught it. He let me know and I immediately got some antivirus software and got rid of it.

And he's still my friend! But make sure you're not spreading viruses through your email.

9. Do not spread hype. "Cough once and make a million dollars." Okay I made that one up, but I'm sure you seen others just as ridiculous.

Like Joe Friday, I want "justrepparttar 109716 facts."

10. Do not overdo it. I don't want to be worried to death by one person emailing me over and over again for no reason. Yes, sometimes repetition is good, but don't needlessly clog up email boxes withrepparttar 109717 same message over and over.

If it's moving a project or conversation forward, that's another matter. But even then, there may come a time when you need to switch to a chat or instant messaging format.

Or even use that ancient invention,repparttar 109718 telephone!

Keep emailrepparttar 109719 great experience it can be and stay away from all these things!

Craig Hardee is the webmaster of, Your Internet Multiplex, spotlighting the resources you need to make your time online fulfilling, profitable and fun.

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