CAN-SPAM Rules for Internet Marketers

Written by John Calder

Continued from page 1

If you send mail from one ofrepparttar online mailing services, chances are they've already asked you to make necessary changes to comply withrepparttar 105891 act. But if you run your own autoresponder, have you remembered to add your physical mailing address so that it will be placed on every email you send out? Have you added it to any one-time messages that you may send fromrepparttar 105892 autoresponder accounts that may be included in your hosting account? Have you added it to any scripts that you have that generate email?

If you receive any opt-out requests, you must stop sending email torepparttar 105893 requesting account within 10 business days. Again, for marketers using autoresponder software, that usually happens immediately, so no worries there. You may also not sell or lease email addresses of those who opt-out of your mailings without their consent.

Certain email is exempted fromrepparttar 105894 CAN-SPAM regulations. For example, email that is transactional in nature, or that is a "relationship" message, may not be covered. This would include, for example, sales receipts, announcements of product bug patches, change of membership login information, etc. Still, to be safe, it may be best to make sure all of your email communication is compliant. CAN-SPAM is vague aboutrepparttar 105895 rules as they apply to existing and inactive business relationships, and when such relationships end.

Now that you're aware ofrepparttar 105896 act's requirements, you'll want to review every email you send, from every site you own, to comply withrepparttar 105897 act and avoidrepparttar 105898 severe civil and criminal penalties for non-compliance. This article isn't intended to be legal advice - see a professional for that.

John Calder is the owner/editor of The Ezine Dot Net. Subscribe Today and get real information YOU can use to help build your online business today! http://www.TheEzine.Net RSS feeds are available.

(You may reprint this article in full in your newsletter and/or web site)

Next-gen BitDefender solution adds heuristic spam filters

Written by Roxana Danaila

Continued from page 1

Additionally, new filters have been included, such asrepparttar Image filter, which is able to recognize and tag images frequently used in spam e-mail,repparttar 105890 URL filter which blocks mail containing "sneaky" links, andrepparttar 105891 Charset filter, which will block any e-mail written in "strange" characters.

Various bells and whistles, such as configuration wizards, better ways to manage your friends list, and a handy fix that will disable incoming mail notifications for spam e-mail, so that Outlook will only signal when legitimate e-mail arrives, completerepparttar 105892 package.

The product is available for evaluation and purchasing as of today, and is priced at USD 19.95 for a single user license. BitDefender AntiSpam 7.2 users can, obviously, upgrade to BitDefender 8 SpamDeny free of charge.

BitDefender™ provides security solutions to satisfy the protection requirements of today's computing environment, delivering effective threat management for over 38 million home and corporate users in more than 100 countries. BitDefender(tm) Antivirus is certified by all the major independent reviewers in the antivirus field - ICSA Labs, CheckMark and Virus Bulletin. Website:

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