A Strategic Vision describes what your business will look like when it is complete. It will define your products and services and how those products and services will be delivered.

It will identify your customers and how those customers will be located, cared for and served. It will quantify your sales and profit goals. It will describe your culture; employee behavior, operational philosophy and unique characteristics that will allow your company to fulfill your entrepreneurial vision.

It is your vision for future. Your Strategic Vision should be so clear and precise that any question you have about business can be answered by reading it. The Strategic Vision is source of bringing balance to entrepreneur, manager and technician. The entrepreneur creates vision in Strategic Vision, manager plans, quantifies and implements vision, and technician does work of work.

Understand that your Strategic Vision is one of most effective ways to share your dream with employees and identify how employees will participate in realizing your dream. It is their guide of how they do it and why they do it. Do your strategic vision now!

Step 3: Your Business Plan

Now is time to write your business plan. Your business plan is a detailed roadmap of how you are going to build your business that will achieve your Ultimate Objective and your Strategic Vision.

Your business plan must cover 7 essential things: Executive Summary, Business Mission and Vision, Business Strategy, Marketing Plan, Operational Plan, Human Resource Plan and Financial Projections.

Big mistake! Every month or so, newspapers carry a story about someone embezzling from a small company. Too often, unsupervised and unsupported, bookkeeper simply took advantage of an opportunity owner created.

Effective managers’ delegate, but they also know that 'what gets measured, gets done'. They monitor and train, they supervise and support their people. You can't do it all yourself and simply turning job over to someone else and abdicating your role as manager is not answer.