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There are countless aspects of your business that you have control over. Those are
items that should occupy your time and focus. Complete focus. To
degree that you assign
source of a problem to "elsewhere", to that degree you will be incapable of handling your own scene.
Let's look at one more example of this. A dental practice considers it has "slow periods of
year." One such period is
end of
year. Numerous professionals believe
end of
year simply is not as productive as other parts of
year. And of course they have statistics to back up this belief. Every year, December is just very slow.
Then there is
dentist who decided he wasn't going to have a slow December again. So, back in October and November, this dentist figured out a few things to do for December. He reminded his patients that most insurance companies do not allow you to carry over unused insurance from year to year. He offered his patients incentives to come in during
holiday season. He just plain worked on it so that his December was not a "slow period." The result? He now no longer believes in "slow periods" and of course he has
statistics to back up this new belief.
You can always find statistics to match a belief. If you believe you are going to have slow periods, you'll have them. Why generate
insight, focus and hard work to fix something that you know and believe is not fixable?
The same is true on a broader scale with "the economy". If you believe "the economy" is
basis for your declining revenues, you're in more trouble than you need to be. Anything that is outside of your immediate control is just that: outside of your immediate control. Put your total focus on your internal scene and get yourself busy improving things there.
Leave "elsewhere" alone.

Stan Dubin is the author of The Small Business Success Manual. For information on this book and a FREE business consultation, go to: http://www.EffectiveBusinessTools.com