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•Sales - Many small businesses view Internet as a powerful sales tool. In fact, 33 percent of small business owners use Internet to sell goods and services online, and 43 percent find sales prospects online, according to ACNielsen/eBay study. The good news is that your Website doesn’t have to actually process transactions online to enhance sales. Your site can provide valuable product information and take online orders, and then complete sale through mail or at a retail location.
•Customer Service – A Website can help you reduce many basic customer service tasks you or your employees handle manually. By owning a Website, your office staff will spend less time handling faxes, mail and routine phone calls about your products/services, operating hours, location, directions, etc. Just think: If an $8-an-hour employee saves just three hours a week, this could add up to more than $1,200 a year. On top of that, you’ll also spend less money on paper, printing, postage and advertising.
It is not a coincidence that more and more businesses are using Internet to boost their bottom line.
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