Website localization builds credibility

If your company only has a site in English and your competitor in all major languages, which one will gain more credibility? Localization of your website demonstrates that you are a truly international player. In addition, through localization it shows that you understand, value and have respect for that particular country or region.

Website localization increases revenue

Billions of dollars, pounds and francs in potential revenue are lost each year due to lack of investment in website localization. Most internet users will naturally feel more comfortable and understand a company better if their information, products or services are presented in their native language. By undergoing website localization process you access potentially millions of new customers.

It is clear that website localization is a must for any truly international business. In addition to technical and programming elements of website localization many cultural factors must be borne in mind.

For example, has language been translated properly and cultural variations in terminology, phrases, metaphors and sayings been taken into consideration? Have symbols, graphics, pictures, colours and general layout been viewed for their cultural applicability?

Website localization is a huge investment and should not be viewed as a straightforward process. When localizing your site, ensure you get expertise of both a website designer and a cross cultural communications consultancy to ensure your site has maximum impact on target audience.

The master list is a single ongoing list of all things that you plan to do in order to achieve your goals. It does not matter whether it is a major goal achieving work with a year long continuation or a small urgent task you need to finish today. Whenever you have come up with a task that you have to do, you add it to your master list.

Each evening create a specific daily to do list for next work day. Make sure that this list is not too long; and all tasks of this list can be finished within next working day. If some of tasks, however, remain untouched at end of day, just roll them over to next day’s list.

To use this list effectively you have to distribute your tasks according to their priorities.

Remember Priorities

Since it is impossible to predict whether you will be able to finish all tasks from your list in one day, and since some of tasks are more important than others; you should prioritized tasks according to their importance in achieving your goals.

To develop a priority-based to do list, write all tasks you are planning to carry out next day. Go through list carefully and mark each of them according to their priority: A to be most important and D to be least important tasks of list. Reconstruct list according to assigned priorities.

Start working form task number one from you list and go down accordingly. This priority-based to do list will be able to guarantee followings:

You will know which tasks should be carried out first You will always have a comprehensive to do list, allowing you to focus on things that you need to. However, make sure that you don’t have more than three tasks with highest priority. As too many high priority tasks will keep you under stress and will constantly distract you from job at hand.

Focus on One Thing

To be successful in any field you need to have many qualities. The ability to focus on tasks of highest priority and continue working on them until you bring them to their logical end is one of vital skills of success. Many people of mediocre abilities achieved great success thanks to just this one single quality.

Once you made your to do list and prioritized it, concentrate on one task at a time. No matter what we do, our mind can concentrate in one thing at a time only. If you try to do several things simultaneously, this will only distract you and slower your pace in accomplishing task with highest priority.

These simple and well-known rules can really do miracles to your life! Try them, you won’t be disappointed!