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If your website relies on images, Flash or JavaScript, and fails to provide alternatives, then your website won't be accessible to a number of web users. The following examples are a common occurrence:
* Users on slow connections regularly turn images off to enable a quicker download time. Some browsers, such as
text-only Lynx browser do not display images at all.
* Not every user has downloaded
latest Flash program that's needed to access your site. Additionally,
download time on Flash websites often takes so long that users lose patience and don't even wait to see
content. Just 25% of web users in
UK are connected to
Internet via broadband (source: National Statistics).
* JavaScript is a scripting language that can cause changes to a page, often through mouse functions, buttons, or other actions from
user. For example, pop-ups are opened using JavaScript. JavaScript is unsupported by about 5% of web users, either because they have turned it off to prevent pop-up adverts or because their browser doesn't support it (source: The Counter). Any JavaScript-driven content provided on your website won't be accessible to these users.
* PDAs, mobile phones and WebTV have limited support for large images, Flash and JavaScript. You can test your website by downloading
free WebTV viewer. You can also check how your website looks on a mobile phone with
Wapalizer. Don't underestimate
importance of this: in 2008 alone an estimated 58 million PDAs will be sold (source: eTForecast) and one third of
world's population will own a wireless device (source: ClickZ)

This article was written by Trenton Moss. He's crazy about web usability and accessibility - so crazy that he went and started his own web usability and accessibility consultancy ( Webcredible - http://www.webcredible.co.uk ) to help make the Internet a better place for everyone.