Being Small Has Its Advantages

Written by Sue and Chuck DeFiore


Continued from page 1

You could also check with organizations that can help you showcase your product. What about Weight Watchers, or Ediets.

If you were selling promotional items ask your local Chamber if they would be interested in getting T-shirts or hats imprinted. Catering businesses could offer their services to a local charity or a restaurant could give any left overs to a local food bank.

Giving away prizes, your time and services is something we have discussed in a number of other articles.

For those of you in business whose competition has been around a while and is bigger and more powerful, what do you do? Well, we would ignore them and go about our business. Never, ever bad mouth your competition. When students ask us about other coaches we never bad mouth them. Whatever you think personally of your competition is your business and it should never be shared. Run your business in an honest, and ethical manner and let your customer decide who they want to do business with. Remember, you are smaller so you can offer them more personalized attention, cater to their needs. Many times as businesses grow bigger and more powerful they forget what got them where they are…attention to their customers needs. You don’t have that problem, you have allrepparttar time inrepparttar 104320 world to give your customers your undivided attention. Your business depends on it.

Always research your competition. Know what products they sell, how they market them, distribute and sell them. Be sure to keep this material and update it periodically. You should have examples of their promotional materials, pricing, their services, products, etc. Update on a quarterly basis. Reading periodicals in your area and joining groups in your area of business give yourepparttar 104321 opportunity to ask questions about how people got started,repparttar 104322 problems they had. You need to make it your business to learn as much as you can from others in your area. Depending on your business you might also have an industry publication that contains information on your competition. If so, subscribe to it.

We can do a lot that our competition can’t or won’t do. So let’s take advantage of being small, being courteous, offering better service, trying harder and offering our personal attention. Very compelling reasons for customers to do business with us rather than our competition.

Copyright 2004 DeFiore Enterprises

Interested in having your own successful, home based creative real estate investing business? Chuck and Sue have been helping folks start successful home based businesses for over 19 years, and we can help you too! To see how, visit http://www.homebusinesssolutions.com


The Power of Visualization

Written by John Assaraf


Continued from page 1

·First: you become consciously and acutely aware of everything that can help you achieverepparttar visualized outcome that you desire. (Just like looking for a car). You quickly scan over anything that is not in tune with that image.

When you continuously focus on an image in your mind, every cell in your body is involved in that image and you vibrate and resonate with everything that is in harmony with that frequency both on a physical and non-physical level. This frequency moves you towards, and moves everything that is needed towards you, forrepparttar 104319 manifestation ofrepparttar 104320 desired image.

·Second: you impress an idea intorepparttar 104321 subconscious part of you, it eventually becomes 'fixed' and you automatically attract and move towards that which you desire.

The reason athletes practice visualization is because they want to condition their mind in such a way thatrepparttar 104322 body automatically behavesrepparttar 104323 way they want it to without effort. It isrepparttar 104324 only way to become 'unconsciously competent'.

The same is true for highly successful people. If they visualizerepparttar 104325 success they want over and over again, eventually their bodies will automatically do whatever it must to makerepparttar 104326 image a physical reality.

The outside world is a mirror image ofrepparttar 104327 inside and hidden mental world. Unfortunately, very few people have really takenrepparttar 104328 time to learn this side of their personality. And that is unfortunate because this isrepparttar 104329 part that is so powerful.

To visualize is to direct unseen energy into an orderly vibration and that is what is needed to manifest desires ofrepparttar 104330 inner self. Desires must first be created in thoughts and then they are created in ' real life'. Humans arerepparttar 104331 sum of what they think about and focus on most.



~ John Assaraf, aka The Street Kid New York Times & Wall Street Journal Best-Selling Author, Trainer & Entrepreneur http://www.TheStreetKid.com


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