Not everyone has a printer that will print high resolution you need.

You want to send high quality materials.

Watch your own mail. Do you read paper post cards you receive from realtors, insurance agents, etc?

Most likely, they end up in trash.

But what about a full color, glossy, laminated card... This card is higher quality in itself. Notice what is printed on this card. Does it catch your attention? Are you beginning to see what I am talking about?

It is all about Image. Your first impression is EXTREMELY important and should leave recipient with feeling that you are not just after a sale.

You offer information, service and above all, QUALITY!

I have been designing these fabulous post cards for over a year now and my own business has picked up since changing my marketing strategy and manner in which I was delivering my message.

Try it for yourself. Switch your mindset from traditional “Cookie Cutter” marketing that you have been doing and try using an Image Smarter approach.

I know it works because it works for me. To learn more about becoming Image Smarter visit my web sites http://www.site-build-them-ecommerce-smart.com or http://www.imagesmarterwebsitedesign.com .

Good luck and good marketing.

Judith A. Wentzel – Image Smarter Web Site Design, Marketing & Business Services. Assisting small business owners with their business and marketing needs since 1993.

6. Compare your product's guarantee to your main competitors. Find a niche were your can design your guarantee to be more powerful.

7. Try not to assume your audience understands everything in your ad copy. If you have words they may not know meaning to, define them.

8. Build alliances with other online businesses. You could trade links or ads, create joint venture deals, cross promote your products, etc.

9. Design your web site to be a valuable resource for people. Include original content, links to other interesting web sites, ebooks, software, etc.

10. Compete with highly branded businesses by practicing good customers service, strong product quality and speedy service.