Bad SEO and Google Penal

Written by Jason J. Green

Continued from page 1

Link Farms - Web pages created forrepparttar purpose of providing outgoing links to other web pages, usually without regard to content or subject are frowned upon. Linking to a Link Farm can have adverse effects as well.

Employing such techniques will rarely prove to be of any benefit to search engine rankings and are likely to get you banned from a search index all together.

Research Manager and Experimental Research Developer for Pole Position Web

10 ways to ensure your site does not get indexed on search engines.

Written by Todd Jamieson

Continued from page 1

6. Having less than 100 words on your home page.

As your home page is usuallyrepparttar first page a spider visits, it is important it has an ample supply of keywords for it to determine how it should index your web site.

7. Not incorporating a site tree or text links off of your home page.

Again, because search engine spiders read text only, it is extremely important to give itrepparttar 127875 "food" it needs to help index as many pages as possible on your web site.

8. Not having a links page.

Most ofrepparttar 127876 major search engines use link popularity as a key method of determining how high a web site will get ranked within their search engine. Starting a reciprocal linking program by trading links between like-minded web sites will increase your "popularity" online.

9. Having little keyword rich content

Have you ever noticed that most ofrepparttar 127877 high-ranking sites seem to have a lot of content? This is because they have learnedrepparttar 127878 importance of having "spider" food online. Keyword rich content also helps build your credibility and makes your site more appealing when trading links.

10. Link Farms and get rich quick schemes

Nothing in this world is for free. There is no such thing as an automated search engine optimization tool that works all ofrepparttar 127879 time. Many of these "spam" emails do not even pre-qualify their prospects - I have heard of even Google receiving a spam email! Optimizing your site takes time and patience. But if done right,repparttar 127880 pay-off could be extremely large and provide you with a significant source of sales or referrals from new prospects.

---------------------------------------------------------------------------------------- (c) Todd Jamieson 2004 ----- Todd Jamieson, (

About the Author: Todd Jamieson is Founder and President of and has worked as Project Manager on more than 200 web sites, web applications and Internet e-business initiatives for small and medium sized enterprises. He is also actively involved in a number of other small businesses.

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