Which ever way you choose to get sign ups, you've only won half battle however. Now you have to keep track of your new customers and give them something to read that'll get them to buy from you.

This is where autoresponders can come in handy.

Autorepsonders make it easy to build relationships with your customers because, as name suggests, they are automatic. Most autoresponders can be tied into any sign up form and harvest names and email addresses for you, so you don't have to keep track of them manually.

They're also used to send out mailings automatically whenever you schedule them, so you could load something into your autoresponder today and have it emailed out several days or weeks later. Or, if you have something exciting and new to tell your readers, you could have autoresponder mail it out right away. It's all up to you and how you want your mailings scheduled.

Many autoresponders also keep track of how many readers open each email you send out, giving you an idea of which mailings are most popular. This way you can find products through your affiliate programs that get best responses and not waste time and effort promoting things that aren't received as well. You get to keep your customers happy, you become more popular with them, and at same time, create an efficient selling machine.

Another handy feature of most autoresponders is that they allow you to personalize your emails. With a click of a button, you can add each reader's name to your message and give them sense that you're talking directly to them. Who wouldn't rather open an email and see, "Hi Fred," than "Dear Reader" any day? And which emails do you gravitate to when you open your email client, those that have headlines that read, "Important Information for You," or "Hey Fred, Here's Something You Might Like to See"?

Yes, autoresponders can help you achieve a highly personal and efficient sales machine, building relationships between you and your customers for weeks, months, and even years to come. They can help you put your best foot forward and give impression that you are a professional online affiliate marketer that can be counted on to give regular and valuable information. This will gain you trust from those who read your messages, and trust always leads to more sales.

Fred Farah

copyright 2005

Fred Farah is a long time business man who is willing to share his expertise. Check out my best affiliate products at: Best Affiliate Products

It's all about affiliate marketing to niche markets. Lots to learn from the Niche Madness 7-day eCourse, as well as the Niche Market Strategies newsletter.

You may find that word of mouth advertising will do you sufficiently in beginning, with fantastic results. Word of mouth is still a very powerful tool in any kind of business. Often, one happy local customer can breed several referrals and steady income. Remember, people are already purchasing this service somewhere else, why not you?

Don't forget that Internet is also a great way to get your business known. If you are looking to increase your scale and expand your services once you are successful, Internet provides a great advertising outlet for a cake decorating business. Having a web site to view your creations will go a long way in helping people recognize you and your work. A perfect company that supplies everything needed for a low cost easy to build website is Site Build It. This can also help your local customers learn about your skill and see your product before purchasing, without having to go to store. If you take orders online, they may not even need to call you. At this point you are providing a service to them without them even having to leave comfort of their home.

Cake decorating is a trade that is going to be around forever. A little training and a little practice will provide you with a rich career, full of fun and satisfaction. Opening a home based cake business will provide you with regenerative income, freedom over your schedule, and joy of customer satisfaction.

© Copyright Randy Wilson, All Rights Reserved.