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Use these power words when writing headlines and content for your web site. They will attract attention to your web site, keep visitors at your web site longer, and convert more prospects into buyers.

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This article is an excerpt from Inside Secrets to Developing a Profitable Web Site. More info at http://www.profitablewebstrategies.com/ebook.htm. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ Web design built on proven marketing strategies!

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Update regularly

Studies show that people spend more time at a site that changes regularly.

1. Make changes and provide new, original, and useful content often. 2. Update your web site at least once a month, even if changes are minimal. Make small changes, e.g. updates, new articles, a tip of week. 3. Keep all information current. 4. Indicate items you updated. 5. Mention that you are continuously adding new information. 6. Ask visitors to bookmark your site and come back for new information.

Content that attracts prospective buyers back to your site

1. Updated information (e.g. industry information). 2. Timely information (e.g. events schedule, class schedule, articles, tip of day/week). 3. Updated product (e.g. latest edition of your book, updated virus software). 4. New product (e.g. new software demo). 5. Quality freebies (e.g. free reports, tips, and electronic books; free pictures and graphics; free samples, book excerpts; free templates, software, sounds, and videos. 6. Go to this resource page to see more examples of freebies at http://www.FiveStarWebDesign.com/links.htm.

Provide valuable content and update your site regularly to gain your visitors' trust, keep them coming back, and turn them into repeat customers.

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ Web design built on proven marketing strategies!