Then again maybe you have no problems writing articles but instead don't feel they are worth time and effort required.

Writing articles is VERY MUCH worth effort! Here are just a few ways:

More content for your website

Keyword rich content to feed search engines

When someone else publishes your article on their site or in their newsletter you get more traffic, more exposure for you and your site, and more links to your website

And once you put together an article you can benefit from it for many months to come. I get email asking permission to reprint articles that I wrote over a year ago!

The information is still just as relevant now as it was back then, but point is that minimal effort I put into it is rewarding me over a year later.

How many banner ad campaigns can promise that?

Also, many people don't realize that you can even benefit from posting other author's articles on your site.

I'm not saying pretend they are yours, that will get you in trouble. What I mean is that you can pick up additional search engine traffic because their articles will have keywords in them. Add some good meta tags to pages and submit away.

I have a couple of articles on my site written by various authors that happen to rank very well for certain keywords.

Since articles are related to my site content, this is free targeted traffic, and I didn't even have to go through effort of writing articles.

So get over your fears, get prepared for writer's cramp, and dive into one of greatest traffic generators for 2001!

8) PERMANENT LINK With a link exchange you get a link on a website related to yours that won't expire. Unlike search engines or FFA links pages, your link can't expire or be pushed off bottom of list and so no re-submission is neccessary. The only time your link could become inactive is if webmaster decides to delete your link, in which case you can delete theirs.

9) CUSTOMISABLE You should be able to submit your website title and a short description for exchange. Obviously it is down to webmaster who you are exchanging links with to decide exactly what is written, but if you are not happy it should be negotiable - remember you have bargaining power of placing a customised link for them on your site. If your link is being placed in a resource directory you could also be able to choose an appropriate category for your link to be placed in.

10) FAIR SWAP A link exchange should be a fair swap. Don't try to take advantage of a webmaster in a link exchange and vice versa. For example, if your link is going to have a description, then put a description for reciprocal link. If you place a websites link on your main page, then expect your link on their main page (this may not be case, however, if your website receives significantly less traffic than one you are linking to - be careful and be honest!)

SUMMARY Link exchanging is a free way to quickly receive targeted traffic, whilst building your link popularity and adding extra resources to your website. You should receive a permanent, customised link, in exchange for same on your site. In exchanging links you may meet other webmasters who run websites similar to yours who you may partner with later on for ad swaps etc. This is a great way to help yourself whilst helping others at same time.

You can exchange links with theinternetresource.co.uk by visiting http://www.theinternetresource.co.uk/linkex.htm