Are You Wasting Your Marketing Dollars?

Written by Angela Wu


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In other words, these tracking codes tell you how many hits and unique visitors you get from each of your advertising campaigns. By analyzing this information, you're able to instantly see which of your campaigns are successful -- and which are not.

Ad trackers don't cost much at all ... yet this small investment can yield huge returns! Two ofrepparttar most popular are:

= ROIbot, http://www.roibot.com/r_r.cgi?R46886_article - this isrepparttar 121449 tracker I use most. It's easy to set up and to manage, and it comes with a whole bunch of other features including an autoresponder.

= AdTrackz, http://www.buildyourhomebiz.com/rd/adtrackz.htm . This powerful CGI script is installed on your server, and you only pay a one-time fee for its use (unlike most ofrepparttar 121450 others, where you pay monthly). Once set up, it's very easy to use.

Using an ad tracker really opens your eyes. I had always thought, 'The more people I reach,repparttar 121451 more sales I'll make' -- you know,repparttar 121452 usual traffic hype that we all hear.

Instead I found out real truths about what was working for me and what wasn't. For example, my ad tracker taught me that it's notrepparttar 121453 size ofrepparttar 121454 ezine that counts ... it's how many people actually *read* it. It also taught me that just because a website gets a lot of traffic, it doesn't mean that advertising on that site will give you *results*.

By testing everything you do, you'll get solid proof of what doesn't work, what works well, and what can be improved. You know which ad campaigns to continue ... and which ones to dump for something more profitable.

So track your marketing efforts -- every single one of them. You'll gain valuable insight about where your sales are coming from, and be able to learn and grow from these insights. Your bottom line will thank you!

Angela is the editor of Online Business Basics, an exclusive newsletter for eBusiness beginners. She offers a 'no hype, no bull' approach to building a profitable Internet business. Every issue is packed with helpful tips and useful tools, specially selected to fit a beginner's shoestring budget. Visit her online today at http://onlinebusinessbasics.com/begin.html


I Learned A Valuable Internet Marketing Lesson

Written by Wayne Perkins


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It seems everyone is interested in a "cheaper and easier" way of getting Internet sales results.

Writing articles for other people's e-zines and newsletter isrepparttar way to do it.

When you write for your own e-zine, you are a promoter.

When you write for somebody else's e-zine you are an expert!

Action Plan:

Here is an e-zine action plan guaranteed to offer you any ofrepparttar 121448 following results:

1. The plan will make you popular.

2. The plan will make you money.

3. The plan will make you popular and make you money.

Dorepparttar 121449 Daily Dozen

Goal: Your goal is to total 12 article submissions per day, every day. If you miss a day catch up onrepparttar 121450 weekend.

Where do I find all of these e-zines and newsletters I can submit my articles?

Here is my cheap and easy guide to submitting e-zine articles.

Step 1

Go torepparttar 121451 search engine Google.com at:

Step 2. Think big, very, very big. Since you are not "paying" for advertising, you can forget about all ofrepparttar 121452 target marketing you learned inrepparttar 121453 non-internet world.

For example, if you write e-books or sell products related to "weight," instead of using "weight" as a keyword to search, pick a word like "health."

Letrepparttar 121454 most popular websites onrepparttar 121455 Internet dorepparttar 121456 target marketing for you.

Inrepparttar 121457 empty search box on Google.com, type inrepparttar 121458 word.... Health.

Step 3: Click on "search" and around 68 million pages will be found by Google.com

Step 4. Here is your million-dollar tip. After you have receivedrepparttar 121459 result page, scroll down torepparttar 121460 bottom and click onrepparttar 121461 link next to repparttar 121462 empty search box that reads, "search within results".

Click onrepparttar 121463 link and a new search page will open. Inrepparttar 121464 search text box enter "submit article" and then click onrepparttar 121465 search button.

Step 5. You will get a new search result netting over 795,000 pages that are displaying where to submit articles inrepparttar 121466 "health" category.

Of course after you are finished submitting to over 795,000 websites and e-zines you may want to search on "weight" and completerepparttar 121467 same process.

Summary:

Publish your articles in other's e-zines and newsletters. Maybe you too will be able to publish two best sellers for two years with only 4 articles.

I wish you success.

"My mission in life is to help you achieve your mission in life."-- Wayne Perkins

Wayne Perkins is the best-selling author of "A Cheap and Easy Guide to Self-publishing E-books." Wayne presents consulting by phone for Internet marketers, speakers and authors. http://www.wayneperkins.net/ebooks/guide.html mailto:wayne@wayneperkins.net


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