"Are You Revolting To-Day...Or Are You Just Being Mugged?"

Written by Roger J. Burke

Continued from page 1

Well...we ain't gonna be mugged anymore...we're revolting! And so should you!

Now, before anybody accuses us of being Luddites, be it known that we are amongrepparttar most vocal about using new technology and methods. The problem is, some - perhaps many - of those who are introducing and using all this new stuff suffer from a delusion: many of them think thatrepparttar 109031 rules of engagement have changed!

Pardon me...as Ripley said torepparttar 109032 bored board inrepparttar 109033 boardroom...but hasrepparttar 109034 IQ suddenly dropped around here?

Yes,repparttar 109035 technology of communication and business is changing rapidly, butrepparttar 109036 reasons people buy products are not changing...period. With all major technology changes throughout history - writing, printing, telephone, radio, TV etc - it gets progressively easier to be separated from your money, that's all. Butrepparttar 109037 reasons you buy stayrepparttar 109038 same; giving up a lot of personal information is not one of those reasons!

E-Commerce and e-tailing suggestrepparttar 109039 possibility of still easier buying (and, just quietly, still easier separation from your money, as you know)...but, why should we be mugged first, if at all? When wasrepparttar 109040 last time you were personal-data-mugged at your bricks-and-mortar shopping mall or wherever?

Of course, you can choose to be mugged...but, maybe you live in LA or New York City? Jaaarst kiddin', OK! ;-)

Onrepparttar 109041 web, there is absolutely no need for web-muggers to gobsmack you with demands for personal information before you buy their product or get information aboutrepparttar 109042 affiliate program or MLM program (the worst offenders, in our opinion) or whatever! Sheesh!

Don't be mugged (and don't be a mug!). Make a difference...tell 'em you're revolting!

Better yet...tell 'em they're revolting! And then go torepparttar 109043 competition. :-))

Roger Burke has been involved with computers since 1967, and has managed to break quite a few, over the years. He, and his wife Sherry, are now actively engaged in online self-publishing and promoting specific affiliate programs at http://online-wealth.com . If you have any comments or questions about this article, please send emails to mailto:webmaster@online-wealth.com . Copyright 2001, Online-Wealth. All rights reserved.

Profit from Your Idea

Written by Diane Garrod

Continued from page 1

Resource planning. List allrepparttar resources you'll need to developrepparttar 109030 idea into reality. Visualize its completion. How will you get there? Usingrepparttar 109031 answers torepparttar 109032 questions you asked inrepparttar 109033 definition phase above, set a timeline and a strategy for implementation and put this plan into an outline format or a project planning software tool. Or do another brainstorming session.

Will It Fly?

How will you know your idea planning has been successful? Fromrepparttar 109034 work you did inrepparttar 109035 building phase above, you should have enough information to come up withrepparttar 109036 following:

A value proposition. What benefit will your idea bring to your potential customers? To your company?

A format description. Just by pulling togetherrepparttar 109037 basic structure of your idea, you'll be able to consolidate it into a format that describesrepparttar 109038 idea in detail.

A promotion strategy. Your previous work will help you identifyrepparttar 109039 steps you need to take to promote your idea, and you can brainstorm strategies that will dorepparttar 109040 best job. This part takes thought, research and focus.

Remember, right aroundrepparttar 109041 time you have an idea, someone else will haverepparttar 109042 same one. Who will berepparttar 109043 first to develop it -- and sell it?

Diane's online specialty is digital marketing. She is CEO of LocoNotion Idea Studios, Inc. (http://www.loconotion.com, a web development firm. She has years of prior experience in broadcast media, but has spent last nine year working online. She is located in corporate headquarters, Seattle, Washington.

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