But without 100% effort no potential can be achieved - and that is a real waste.

Our programming to think in terms of A-1 extends way beyond classroom. That is where seed is sown, but real effect is felt in business.

If I see a salesperson under-delivering, first thing I want to examine is effort being put in. If there is a problem with effort, salesperson probably has no future. It is impossible to turn round someone who just wants an easy way out.

But, if I see 100% effort, but a lack of success, salesperson is worth my effort in helping along. Maybe a bit of training will help, or a few pointers from a more successful colleague. I know that 100% effort, focused in right direction, will always bring results - and that salesperson will fulfill their own potential. Whether that is an 'A' or a 'C'.

And who can ask more than that?

-Tell them how much what they did for you, means -Let them know how much you value having their shoulder to cry on -Show how much their love means to you -Say ‘Thanks’ like you really mean it.

A friend of mine has wonderful habit of telling you when that dress really suits you. You can see that she is sincere just by way she says it and it brightens up your whole day. She says it without waiting for a compliment in return. She says it without envy or jealousy and she also says it completely spontaneously.

I’ve included an excerpt of a list written by Steve Stephens of things you can say, every day…

"Good Job!" "You’re wonderful." "You look gorgeous today." "I appreciate all things you have done for me." "You are best friend I have." "I missed you today." "I can always count on you." "You make me feel good." "I am so proud to be married to you." "I’m sorry." "I was wrong." "What would you like?" "What’s on your mind?" "Thank you for loving me." "Thank you for accepting me."

I guarantee that saying something heartfelt and genuine to someone who’s done something for you, or someone who means a lot to you, will not only brighten their day, but yours too.