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A domain name as well as an online business is a long term proposition. You might have to put a bit more effort into your upfront marketing efforts, but donít be afraid to use hyphens in your domain name. If itís easy to read, memorable and enhances your online image, hyphens can add to lasting appeal of your domain name.
Remember that purpose of domain name is to make sure that customers remember your web address when they need to get information or buy a product. Anything that is easy to read easily wins out over a long jumbled mess of letters.
This article may be freely distributed as long as there's an active link to http://www.rapidlingo.com Syd Johnson Editor