~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ Initium Technology specializes in helping you define your corporate goals and aligning your corporate strategy with proper technology. By doing this, our clients save costs and increase efficiencies. To learn more, please call us today at 1-800-250-5732 or email us at info@initiumtech.com ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

2. SEARCH OUT VENTURES THAT INCREASE PRODUCTIVITY, LOWER COST, AND PROVIDE A ROI PAYBACK IN A YEAR OR LESS

In today's economy, it is important that companies find technology solutions that will enable an ROI payback in less than a year. Implementing technology solutions that will realize gains in a year or less will help these companies gain competitive advantage, and build framework for moving forward into future. Once technology is in place and paid for, enhancements in business intelligence and analytics help company to have greater visibility into their customers. Enhanced collaboration between internal departments and customers provides more information, and allows more efficient interaction(s) and transaction(s).

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ "We saw a one-time payback of our SalesLogix investment in our first year. But, that payback is now TENFOLD after three or four years with system." says Doug Levin of Prophet21. To read more about ROI and cost savings that SalesLogix has provided to several companies, please download "Fast ROI in Mid-Market Customer Relationship Management Solutions" at http://www.initiumtech.com/downloads.htm ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Some of more common cost savings associated with implementing CRM systems include::

1. Reduction in redundant data entry - Centralized Customer Database 2. Reduction of time spent in regular business processes - Automation of normal repetitive tasks 3. Reduction in time to access critical information - Increased visibility into Sales Pipeline, and other analytics 4. Increased response rates on marketing campaigns - Due to Increased data quality 5. Decreased Customer Service and Technical Support Call Times - Due to Increased access to real-time information and knowledge base 6. Decrease in direct support required for custom sales - Through leading configuration technology integrated with front and back end systems

Are you low cost producer in your industry? Are people in your organization still dependent on phone calls, emails, spreadsheets, word documents for their day to day processes? How many of your regular processes are automated? How much time do your employees spend doing same thing they did last week? Do managers and executives have access to real-time information through a digital dashboard providing metrics they use for their critical decision making?

Let us help you save time and money in 2003 by streamlining your processes and showing you how to put "best of breed" technology products to work for you!

Please visit us at www.initiumtech.com or call us Toll Free at 1.800.250.5732 to learn more.

Wishing you much prosperity, joy, and success in 2003,

Brian Vellmure Initium Technology bvellmure@initiumtech.com

Copyright 2002 Initium, LLC. All Rights Reserved

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To purchase "The Loyalty Effect: The Hidden Force behind Growth, Profits, and Lasting Value", an excellent resource on customer and employee retention, Click Here

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