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1.Get your site listed in search engines for appropriate keywords.
2. Use your keywords on search engines to find sites of similar interest and exchange your links with them.
3.Get involved in keyword bidding. You can get best results at http://www.goto.com and http://www.findwhat.com .
4.Get involved in pay per click search engines. An excellent resource on this is http://www.payperclicksearchengines.com/
5.Get listed in directories related to your particular interest. You can find directories of interest using various search engines.
6.Search for ezines that relate to your target audience and advertise. You may use following resources to search for ezines. http://www.ezinesearch.com http://www.liszt.com http://www.ezineseek.com http://www.pennmedia.com/ http://ejournal.coalliance.org/
7.Of course you may participate in various discussion forums of interest .This can be very time consuming. You can search for appropriate forum at:
http://www.forumone.com http://www.liszt.com http://www.dejanews.com
8.Advertise in related classified sections of Yahoo, MSN, AOL and Lycos.
Shahnaz Rauf. Author `Zero Dollar Budget' The Free Articles And Free Site Review At http://www.snzeport.com. For excellent marketing action plans, free advertising , join free newsletter- The Monster Twister. To Subscribe visit: http://www.snzeport.com/tmtarchives.htm