I have given you five great reasons to buy promotional products online, but I must also remind you that there is always a trade-off. Online promotional products companies work very hard to cut all possible costs and to pass savings on to you. You will find that this results in a charge for samples and pre-payment requirements. The charge for samples insures that company will not give away products to non-customers, as this would considerably raise real customers' costs. Paying in advance is very common among internet purchasing in general, and necessary for almost every online company to insure payment. Pre-payment is nothing to worry about. You still have right to a quality product, and you gain an enormous savings.

One other tip, select an online company that has in-house embroidery or screen printing facilities. It has been my experience that these companies have much better control of expediting your orders, a stronger knowledge of branding, experience which allows them to better monitor quality control, and a great tendency to complete rush orders faster.

You will find that many more successful businesses are now placing their promotional product and corporate apparel needs in hands of these qualified online distributors. The advantages are numerous; convenience, speed, selection, accountability, service, and above all, savings.

-------------------------------------------------------------------------------- Author: Rick Sheldon has 18 years experience in Promotional Products Industry and is currently CEO of Save on Promotional Products Inc. a Discount Online Promotional Products Company. He can be contacted at 1-800-826-8706; email: rick@saveonpromotionalproducts.com; or visit www.saveonpromotionalproducts.com.

TARGET YOUR AD!

Searches done in July 2004: "work from home"

310780 work from home 12538 work from home job 9384 home work 3399 data entry work from home

Even though there are thousands of people looking to "work from home" your business or opportunity may not include "data entry" positions right? And those "home work" searchers may not be business opportunity seekers at all.

So, use negative keywords (which will exlcude searches with those keywords) religiously.

If you don't exclude these searchers from your ad impressions your click-through rate (CTR) will suffer, which will affect your ad's placement and costs.

Also, a very low CTR will slow down number of times your ad is displayed, until eventually it is disabled completely.

So to review:

Target Your Ad by:

1. Using your keywords all over your ad. 2. Creating a separate ad group for each keyword (don't lump tons of them together) 3. Use negative keywords to qualify searchers you are targeting.

Well there you have it: three simple strategies to target your ad's and maximize your Google Adwords ROI!

Want more Adwords Tips? Check out my other articles on my website: http://www.Internet-Income-Advisor.com/Latest-News.html

Have a great day! Mark Meyers http://www.Internet-Income-Advisor.com

May poorest day of your future be no poorer that richest day of your past!

Copyright 2004 - Mark Meyers

Mark Meyers is an internet marketing expert, writer, publisher and entrepreneur.