Achieving financial freedom with Network Marketing on The Internet - Part 10Written by Tasos Vasilopoulos
Continued from page 1
Netfirms (http://www.netfirms.com) has a better offer to you. This company offers to host your domain name of kind www.your-domain-name.com for free. And, of course, offers space for your pages. In exchange they add an advertising banner at top of each one of your pages, which contains ads relevant or irrelevant to content of them. They also give you possibility to use an FTP program. But, they do not include full cgi script support or statistics for visitors of your webpages. I wouldn’t suggest basing your home business in a web hosting company that offers domain name and web space for free, unless you really do not afford to spend $65 to start. In that case at least register your domain name for $10 and host your website at Netfirms. Then, when you will start making money from your home business, change your web hosting company. Also, you can find a web-hosting company that suits your needs at http://www.hostindex.com. Be careful not to pay for services that you do not need. You do not need e-commerce solutions. You do not need Frontpage Extensions, even if you do use FrontPage. Upload your webpages to Internet When your will have completed creation of all your web pages, then you are ready to upload them on Internet. Be sure that all links in all your pages are valid, that they point to an existing page. Search Engines hate broken links. Be sure that all your pages are linked properly from menu, so that they can be fetched easily from Search Engines and thus help in calculation of importance and relevance of your home page. Be sure that you have optimized your home page and other pages properly. Then, upload your pages using your FTP program. Detailed instructions are to be found in Appendix C of my ebook at http://www.netincome.gr/nm-ebook/ebook.htm or you can search Internet for FTP programs and tutorials on them. And here you have reached first target in your business plan. You have your personal website up and running on Internet. Now, it’s time world to learn about it. -------------------------------- Next article in series “Achieving financial freedom with Network Marketing on The Internet” : Part 11 – Submit your website to Search Engines and Directories. -------------------------------- About author: Tasos Vasilopoulos is a successful Network Marketer on Internet as Group Leader of SFI Marketing Group. His main method to promote his home business on Internet is websites properly optimized to obtain a good rank in listings of major Search Engines. Get his ebook with an in depth analysis of all steps of his method and find more resources on proper domain registration, effective website design and search engines optimization in his website at http://www.netincome.gr You are free to use this article as long as you do not make any changes in its content, you keep all links in it active and you include information above about author as it is.
Tasos Vasilopoulos is a successful Network Marketer on the Internet as Group Leader of SFI Marketing Group. His main method to promote his home business on the Internet is websites properly optimized to obtain a good rank in the listings of the major Search Engines. Get his ebook with an in depth analysis of all the steps of his method and find more resources on proper domain registration, effective website design and search engines optimization in his website at http://www.netincome.gr
| | Achieving financial freedom with Network Marketing on The Internet - Part 2Written by Tasos Vasilopoulos
Continued from page 1
How Search Engines determine relevance of a web page regarding its theme? Search Engines examine three factors in order to determine relevance of a web page regarding its theme: · The way this keyword is used in specific web page Your “title” metatag must contain keyword twice, one time in beginning and one time in middle of it. And must not exceed 15 words. The “description” metatag must contain keyword twice. And must not exceed 25 words. The “keywords” metatag must not contain same word and keyword more than 6 times. It can be 1000 characters long. If you have pictures in your page, “alt” tag of every picture must be keyword. The text of web page must start with keyword. Must have keyword as its main title. Your subtitles must contain keyword. You must highlight your Titles, so Search Engines will understand that these words are important and take them in special consideration. Never underline a phrase that it is not a link. You will confuse people, giving them impression that this phrase is a link. Your first paragraph must contain keyword in every sentence if possible. Most of links in web page must contain keyword. Also Search Engines examine linking text of outgoing links of your web page and relevance of web pages these links are pointing to, regarding theme of your web page. All these factors count towards calculation of relevance of your web page. Use tool in website indicated here to get your web page analyzed for a certain keyword: http://www.keyworddensity.com/ · The relevance of web pages that link to this specific web page, regarding its theme If you have a page with “home based business” as its theme and this web page get links from 200 other web pages with same or similar theme to “home based business”, then it is considered by Search Engines as a web page that really has to do with “home based business”. · The “linking text” used in links from other web pages pointing to specific web page If 200 pages mentioned above use phrase “Home Based Business” as their linking text to specific web page, then be sure that your web page will be considered as an important web page about “home based business” and will appear among first in relative listings of Search Engines. Follow my instruction and be sure that Search Engines will understand which keyword is your theme and will also decide that relevance of your web page regarding this keyword is high. Now, it’s time to see how Search Engines calculate importance of a web page. Every Search Engine uses its own algorithm to calculate importance of a web page. This algorithm takes in consideration two factors to calculate how important a web page is: - How many links point to specific web page? - How important are web pages that link to specific web page? So, if you have a page linked by 200 other web pages and these web pages are important and relevant to theme of specific web page and their links have right “linking text” also, then your web page will be considered as an important web page about “home based business” and will appear among first in relative listings of Search Engines.This way we arrived to one of most important issues regarding placement of your web pages in listings of Search Engines: The link popularity. Link popularity of a web page is sum of all links that point to that web page. The factors, presented above, define strength and quality of your “link popularity”. Many links from important web pages, who have themes relevant to theme of specific web page and with right linking text will give you strong and focused link popularity. This, carefully built, link popularity will give your web page importance needed to appear in first positions of listing of major Search Engines for keyword requested. And here we set frame of first of two activities you must execute every day, if you want to stay in this business for long run and be successful: · YOU MUST BUILD A STRONG AND QUALITATIVE LINK POPULARITY · YOU MUST KEEP BUILDING IT FOR AS LONG AS YOU ARE IN THIS BUSINESS. Creating and maintaining a strong popularity will allow your web pages to appear high in listings for desired keyword AND STAY THERE. -------------------------------- Next article in series “Achieving financial freedom with Network Marketing on The Internet”: Part 3 - Choose theme of your website – Choose domain name of your website. -------------------------------- About author: Tasos Vasilopoulos is a successful Network Marketer on Internet as Group Leader of SFI Marketing Group. His main method to promote his home business on Internet is websites properly optimized to obtain a good rank in listings of major Search Engines. Get his ebook with an in depth analysis of all steps of his method and find more resources on proper domain registration, effective website design and search engines optimization in his website at http://www.netincome.gr You are free to use this article as long as you do not make any changes in its content, you keep all links in it active and you include information above about author as it is.
Tasos Vasilopoulos is a successful Network Marketer on the Internet as Group Leader of SFI Marketing Group. His main method to promote his home business on the Internet is websites properly optimized to obtain a good rank in the listings of the major Search Engines. Get his ebook with an in depth analysis of all the steps of his method and find more resources on proper domain registration, effective website design and search engines optimization in his website at http://www.netincome.gr
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