And so St. Customer bought out everything in store. His crew loaded it up and . . .

He sprang to his truck, to his crew gave a whistle, And away they all flew like down of a thistle; But they heard him exclaim, ere he drove out of sight, "Merry Christmas to all, and to all a good-night!" __________________________________________

About Author:

Jack Stone is a Contributing Editor for ProGardenBiz Magazine, an online magazine for professional gardeners and landscape contractors. Visit ProGardenBiz to find out how you can get a free subscription, start-up guidance, business ideas and inspiration at http://www.progardenbiz.com. __________________________________________

You have permission to publish this article electronically or in print, free of charge, as long as bylines are included. Must be published complete with no changes. A courtesy copy of your publication would be appreciated.

Of course, you must have a related product to promote to list. Don't try selling motor oil to your beauty tips subscribers. They won't buy. And if they do, imagine mess they'll expect you to clean up! Remember, goal is to make money, not mess. The opt-in list gives you prospects, your trust turns them into clients, and your relevant and related products turn them into paying customers.

Who can have such a list? Everybody. Your brother can. Your tenth grade teacher can. The cashier at grocery store can. Your pet goldfish probably cannot, but YOU can.

Is it easy to build a list? You bet! Is it effortless? No. It does take time, effort, or money - or some combination of three. For most people, it takes a lot of time and a medium amount of effort. But it can be done without breaking into a sweat.

You can cut down on both time and money if you use paid methods to build your list. "Paid methods" generally means buying lists of names. Be VERY careful not to buy a spammy list. Do not buy lists from people who spam you with an offer of cheap email addresses, no matter how hard they swear list is quadruple opt-in and fully targeted. That's like buying a Rolex in a dark ally from an unshaven man in a trench coat.

Oh yes. It also helps to have some knowledge and some creativity. The knowledge is something you can find at websites like http://www.affila.com . The creativity you just have to develop yourself. But it is amazing how creative most people become when armed with a little good knowledge, a big dream and a fresh cup of caffeine.

Remember that if you offer good content and promote related saleable products, you will earn money from your list. So paying for targeted subscribers can be a worthwhile deal, especially if you can sell a product with recurring commissions (a magazine subscription; a product requiring refills, such as skin cream or motor oil; a membership website; a monthly service such as webhosting; etc.) or multiple products that complement one another (making repeat customers out of your subscribers).

You will find there are many more benefits to having an opt-in list, but you have to start building it now. It does take time to build, and longer you delay your list-building, longer you delay your dream.

So what is that magic button a guru just presses to earn $3,546 or more? Is it his shirt button? Is it his belly button? No, it's "send" button.

====== Ron Pioneer

Learn Secrets to Having Your Own Magic "Send" Button with our FR*EE Course: http://www.affila.com . ======

Ron Pioneer