A third element in your strategy is how will you close and execute sale. Will your website contain a shopping cart? What about a secure server certificate? Will you accept major credit cards or will you work through a third party? Designing your website with customer’s ease in mind will make them want to return next time they are interested in purchasing.

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Perhaps best way to achieve web site traffic promotion is by search engine optimization. The search engines such as Google and Yahoo! are two examples of places where you want to achieve high rankings. There are several ways to help increase your web site’s rankings. First, submit your site to major search engines. This way their web crawlers will pick up your site and read it. Second, use keywords in body of text on your site. For swimsuit site, keywords such as swimsuit, bikini, beach, and ocean would help draw searches to site.

Use a combination of these techniques for your web site traffic promotion. By using more than one method, you will be attracting viewers from a variety of locations. Also, best advertisement is word-of –mouth. Take time to create a buzz about your site and that will keep people coming back.

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