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One more thing... Keep It Fresh! Constantly update information on your site. Let your visitors know this too. They will want to bookmark your pages if they understand that next week there will be even more of what they are looking for.
Give something of value to your visitors. Ideally, you should strive to offer something that is unique and of great interest to your target audience.
Following are some of methods that we have recently employed and found to be exceptional at keeping traffic on our site longer and bringing them back again and again.
Free Internet Marketing “How To” Reports, Free Audio Training Reports, Entertaining (but fast loading) FLASH Video, Links to other Resources, Newsletter/Ezine, A Book Store, Free Advice, A Chat Room with Voice capabilities, Free Classified Ads. Internal Banner Exchanger
Some of these features work so well that other webmasters are emailing to ask if they can offer links directly to them. Many other sites have voluntarily republished many of our original reports too.
In every email communication that you send out you should be promoting your site. After you sign your name make sure to add a hot link to your site. A short ad or signature file is also quite acceptable in most messages.
Even though we just mentioned newsletters and ezines, they merit special mention. Currently there is no better way to bring large amounts of previous visitors back to your site than to stay in touch with them via email.
Encourage all your visitors to sign up for your newsletter so that you can remind them of features of your web pages. Of course you will have to provide quality content in your Ezine as well.
There are many other methods to keep your visitors clicking back to you. But with these five suggestions you should be well equipped to receive that much sought after ‘repeat traffic’.
Chris Small is a cyber entrepreneur and host of the very successful 'World Deal Center'. His main website is http://www.WorldDealCenter.com/ You are invited to sample some of Chris's other articles by going to http://www.worlddealcenter.com/reports.htm.