A Fast and Simple way to Update Your Business

Written by Al Hanzal

Continued from page 1

3. Your Buyer’s Shopping Experience If your customers and market have changed, how do these changes affect your customer’s buying experience? Customers today have many buying options. Doesrepparttar presence of chain stores affect your operations? Do internet buying options affect your business operations? Customers today are looking for specific types of shopping experiences. Some want to buy simple and fast. Others want to make purchases slow and leisurely. What changes could you make in your customer’s shopping experience that would set you apart form your competitors? Think ofrepparttar 116781 difference in getting your oil changed at a Jiffy Lube business with plastic chairs and left over coffee. Compare this to gettingrepparttar 116782 same oil changed at a Lexus dealer with a plush waiting room and high speed internet access.

4. Your Customer Follow Up Activities Having customers buy more from you and buying more often is triggered byrepparttar 116783 relationships you establish with them and your follow up efforts. Once upon a time, sending postcards was enough. Today,repparttar 116784 option of email notices, electronic newsletters and other fast, quick and inexpensive communication options change customer follow up’s. Have you looked at your follow up activities to see if you can update these functions to make them faster, easier and more efficient for both you andrepparttar 116785 customer? Today’s customers expect you to use contemporary forms of communications. Are you taking advantage of these forms?

Conclusion These are several key areas you can use to update your business operations. Just as your software is updated on a regular basis, you need to makerepparttar 116786 fixes and enhancements to your business on a regular basis. The next time you seerepparttar 116787 question on your computer, “Do you want to update now?” remind yourself to update your business operations.

If you want to learn more about how you can use niche building strategies to increase your profits, email me at al@hanzal.com. For more articles on small business issues click www.innovativesellingskillsforsmallbusiness.com.

Al Hanzal helps small business owners improve their profits by using simple and easy exercises to improve their business.

Only The Weak Ones Quit!

Written by graham and julie

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The problem was, six months later, no work. He had visited a couple of owners of small and medium sized businesses to talk over their problems, sorry issues, but he was never retained. He felt that they were either seeing him out of politeness, because they couldn't say no overrepparttar telephone or because they were trying to pick his brains atrepparttar 116780 meeting rather than pay for his ‘expertise'. David actually met one owner on a number of occasions, including buying him lunch, but to no avail. Lyn, his wife, was getting worried becauserepparttar 116781 redundancy cheque had long since disappeared and their savings was goingrepparttar 116782 same way. He refused to apply for jobs saying that he knew he was doingrepparttar 116783 right thing. He just hadn't foundrepparttar 116784 right company yet. David's sole marketing was cold calling and calling his old network in case they had anything. Asrepparttar 116785 months ticked away so did his money, his temper, his relationship and his health. His cold calling got less and less because ‘that didn't work'. He found himself reading more, buying more and more management books and magazines and becoming better organised. He had a great filing system but no work. He decided he needed a web site. So spent hours and hours designing and developing his web presence. Many, many hours not contacting a potential customer because they would now come fromrepparttar 116786 web. The months went by,repparttar 116787 savings got less and less. His wife worked more and more hours to keeprepparttar 116788 ship afloat. You see, David couldn't quit. He couldn't accept that being a management consultant wasn't working for him. Because onlyrepparttar 116789 weak ones quit. The difference between success and failure is that successful entrepreneurs know when to quit a project and start again. They are not attached to their loss making thoughts, attitudes and beliefs. It isrepparttar 116790 strong, focussed and determined that quit failing ventures before it costs them a lot of money. It is an ego driven myth that onlyrepparttar 116791 weak ones quit. Graham and Julie www.desktop-meditation.com

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