7 ways to promote your new website and get targeted traffic within minutes of it going live

Written by Richard Wassell

Continued from page 1

Four. Include your URL on all printed material (i.e. invoices, envelopes, etc.) and on your vehicles

Five. Mention it in any TV and/or print ads.

Six Establish a program that allows current customers to refer friends to your site

Seven. Include your site address on business cards

So there you are: seven simple ways that you can promote your website.

Take advantage of some or all of them, your sales and profits will grow like crazy.

Richard Wassell is a the website maintenance specialist. If your website isn't getting results, his Regular Website Maintenance program will keep your site constantly updated and exciting. Your visitors will love it, return often, and BUY MORE from you. Learn more: http://www.WebsiteMaintenance.com.au

Effective Offline Promotion

Written by Nowshade Kabir

Continued from page 1
Radio advertising is a good option, if your business is aimed at certain social group like teenagers, housewives, drivers, etc. This is also a relatively inexpensive way of delivering your message to a certain community or locality. Television Ifrepparttar products or services that you offer have mass appeal, television is an excellent media of advertising. Asrepparttar 105709 audience of a TV station changes depending onrepparttar 105710 show aired there is a limited possibility of target marketing. The ability to use audio visual scenes helps delivering certain types of message torepparttar 105711 audience more clearly than any other media, which makes TV advertising highly effective but quite costly. Yellow pages and other directories You should definitely add your business along with your website URL to as many printed directories as you can. Industry specific directories are good advertising media for B2B businesses. Outdoor Advertising Outdoor advertising with billboards, posters, etc. are effective way of reaching out to a certain neighborhood. Sincerepparttar 105712 exposure rate of billboards is very high – people often take repparttar 105713 same route to work, it is a great medium to create brand recognition. Transit advertising Advertising on various transports, terminals, subway are known as transit advertising. Like billboards with this type of advertising you can target a specific route or area. This can be a very effective way to get your message to blue-collar workers, if that is your market segment. Direct Mail Excellent way of delivering you message inrepparttar 105714 form of promotional letters, catalogs, flyers, circulars, coupons, etc. to your prospective customers. If you choose your mailing list correct,repparttar 105715 exposure rate andrepparttar 105716 response rate can be very high. Publicity Publicity is any form of presentation of ideas, products, or services delivered byrepparttar 105717 media themselves rather than as a paid advertisement. If your website carries a really new message or unique and innovative products or services, for you publicity will be definitely more effective than advertising. People, often, trust news stories and articles much more than they trust paid advertisements. Press release Newspapers, magazines, TV and Radio arerepparttar 105718 main publicity conduits. Press releases arerepparttar 105719 tool to get into these media. Whenever, you do something with your online business, which you think is newsworthy you should write a press release and send it off. The main idea of a press release is to grab attention from a news editor so that he writes a story onrepparttar 105720 subject. That’s why followrepparttar 105721 following rules while writing a press release: - Keep it simple, clear and precise - Be accurate in facts and figures - The news highlights should be expressed inrepparttar 105722 first two paragraphs - The press release should have an eye-catching headline - Tell your story from different perspective - The press release should have less than 200 words - Mention your website URL at least in two different places Business material and stationery All your business literatures, materials and stationery should have similar consistent logotype and URL address. This is an extremely effective brand creation method withinrepparttar 105723 group of people those, who one way or another, interact with your business. Promotional Items Give away items such as Pens, coffee mugs, key chains, coasters, calendars, sticky notes, etc. should have your company logo and web address. Apart from building brand this also work as a daily reminder for users of these items.

Nowshade Kabir is the founder, primary developer and present CEO of Rusbiz.com. A Ph. D. in Information Technology, he has wide experience in Business Consulting, International Trade and Web Marketing. Rusbiz is a Global B2B Emarketplace with solutions to start and run online business. You can contact him at mailto:nowshade[at]rusbiz.com http://ezine.rusbiz.com

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